Advertiser: ZoomInfo

The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. In this eBook, we’ll walk you through how to leverage strong data and go-to-market tools to unlock the five stages of ABM: define, identify, engage, convert, and connect. Data is the fuel that powers your ABM engine.

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Advertiser: ZoomInfo

Conversations have always been at the heart of our most authentic relationships. Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.

Conversation

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A well-designed learning curriculum develops and nurtures skills needed to achieve organizational and business goals with the most effective and engaging set of experiences. This ebook outlines 5 critical steps to develop learning solutions that will help you achieve the most ambitious objectives.

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