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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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11 Tips to Drive Learning Content Consumption

Elevate your member education initiatives This eBook will explore: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? You’ll discover why measuring content consumption is pivotal for program success and explore effective tactics to boost overall engagement.

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Discover What Stage Your CE Program is in and the Next Steps for Tomorrow’s Growth

How does your customer education program stack up against industry leaders? Find out in this short Customer Education Maturity Model Self-Assessment checklist which will help you determine which of the 5 maturity stages your program is in today: Step 1: Train Your Customers. Step 2: Build Foundation for Scale. Step 3: Personalize Learning. Step 4: Expand Business Impact.

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Customer Education Maturity Model: How Customer Learning Programs Create Value

The Customer Education Maturity Model was developed from an extensive study of the industry, including interviews with leaders in the customer learning space. It delivers a comprehensive guide to moving the needle on your customer learning program. You’ll learn: The roadmap for how superior customer learning programs grow. The common stages – and barriers – of program development.

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Understanding Scope Creep

Project managers are now spending more time managing strategic projects where the scope is susceptible to changes as the projects progress. Scope change control is now becoming a critical component of project management requiring project teams to become more active in solving problems and making decisions. Scope change control will require collaboration with stakeholders and possibly government agencies.

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Why and How to Earn Your PMP® Credential

Gaining your Project Management Professional (PMP) certification can be very beneficial for any project manager. Most successful PMP candidates treat preparing for the PMP exam as a personal project. As such, it requires careful planning and a structured approach. Eligibility criteria must be met, and the exam is known for its difficulty, sometimes requiring multiple attempts.

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Drive GTM Efficiency with Tech Stack Consolidation

Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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The Impact of AI on Stakeholder Relations Management Practices

The emergence of AI advancements, such as ChatGPT, and the subsequent surge in its utilization, have highlighted the importance of establishing well-defined objectives and criteria to determine the appropriate extent of AI integration in project decision-making and problem-solving processes. Achieving consensus and transparency with affected stakeholders will be crucial in determining the optimal level of AI implementation.

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From Predictive to Agile: How to Choose the Right Project Management Methodology

Our profession is undergoing a transformation, moving away from rigid, one-size-fits-all methodologies. Instead, project managers are embracing dynamic and adaptable frameworks that carefully consider project and product variables to determine the most suitable development approaches and project life cycles.

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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.