Red Havas Wins PR Account For Global Edtech Pioneer Janison
Red Havas has announced it is thrilled to be appointed by Janison, Australian-owned, ASX-listed education technology pioneer, as its PR and social media partner.
Founded 20 years ago, Janison is an award-winning, homegrown edtech success story, thriving on the international stage and delivering more than 6.5 million online assessments annually in 117 countries.
Janison has broken global records in the scale at which it delivers online schools assessment since 2010. Janison’s team of experts empowers K-12 schools, professional accreditation bodies and governments to achieve meaningful educational outcomes through technology solutions.
Its projects internationally include delivering PISA for Schools for the OECD, university entrance exams in Europe, English proficiency testing in more than 100 countries for the British Council and, in Australia, driver licence knowledge testing for Transport for NSW and nation-wide online schools assessments.
Red Havas will work as an extension of the Janison team on continuing its momentum and growth following the exceptionally rapid expansion of the business that has seen it more than triple in value and double in size over the past year.
Janison continues to forge a reputation for forward-thinking, robust solutions and constantly surpasses expectations in the digital transformation of education.
Kristie Taylor (main photo), head of marketing of Janison, said: “Despite the profound impact of the pandemic on the education sector, Janison has recorded its most successful year on record.
“We were looking for an agency partner that would be an extension of our team and support our growth as we mature as a business.
“We are delighted to appoint Red Havas as our preferred communications agency.
“They demonstrated a passion and alignment to our purpose of unlocking the potential of every learner, and will support the team in developing considered strategic decisions and initiatives to drive brand awareness with local media.
Steve Fontanot, Red Havas and Havas Blv, managing director, said: “Janison is a forward-thinking Australian company, who are accelerating innovation in the sector, both locally and globally.
“We’re thrilled to have been appointed as their PR partner, particularly at such an exciting time in their journey.”
The win follows a period of growth for Red Havas nationally, including the recent appointment of Haylie Marchant as Executive Director, Red Havas Brisbane.
Latest News
Cashrewards: A Decade Strong!
This month, Cashrewards celebrates its 10th birthday. In this op-ed, Anthony Seymour-Walsh, CEO, reflects on the journey of this inspiring Aussie business, which has evolved from humble beginnings to become Australia’s leading cashback ecosystem and a key strategic partner for clients. Lead image: Anthony Seymour-Walsh – CEO, Cashrewards. I am excited about the next chapter as […]
Gold Artifacts Give Clues To Apple Music’s 100 Best Albums
Apple Music has unveiled its complete 100 Best Albums list, celebrating the greatest records ever made. Crafted by Apple Music’s team of experts and artists the lists includes Maren Morris, Pharrell Williams, J Balvin, Charli XCX, Mark Hoppus, and serves as a love letter to the records that have shaped, inspired, and fundamentally changed music. […]
Chook & HOYTS Celebrate Webby Honouree Recognition At The Australian Web Awards
Chook, a strategy, design and development agency that specialises in bespoke digital experiences, has received international acclaim at the 28th Annual Webby Awards and clinched the Best in Show in the SEO effectiveness category at the Australian Web Awards for the HOYTS’ Australia and New Zealand websites. Lead image: Adam Dipper and James Hartcher, Chook […]
Salesforce’s Bobby Jania: AI Has Flipped Marketing Campaigns On Their Head
Bobby Jania, CMO of Salesforce’s Marketing Cloud has said that AI has flipped the traditional marketing campaign on its head, with customers — instead of brands — being in the driving seat. Speaking to a panel of journalists at Salesforce’s Connections event in Chicago, Jania told B&T that the attention economy and AI will force […]
Network 10 Axes Gladiators
the network has dropped its third tentpole show in recent months after cancelling The Bachelor and The Masked Singer. First airing in January this year and hosted by Beau Ryan and Liz Ellis, the reboot features contenders from all walks of life in the ultimate test of speed, strength, stamina, agility and power. It is […]
Élysée Collective Sydney Team Expansion & Growing Roster Of Global Luxury Clients
The PR agency adds a number of luxury clients to its roster. More proof of what accents in your name can seriously do.
Hard-hitting Local And Global News Kept Australians Hooked Through April, Says Ipsos
Research finds Aussies "hooked" by hard hitting news in April. B&T currently revisiting our MAFS archives for evidence.
Weber Shandwick Australia Promotes Angela Malkin, Bolstering Leadership Team
There's so much movement at Weber Shandwick today, B&T suspects it triggered the earthquake in Goulburn today.
Scaleup Mediafund Third Funding Round Of $15m Completes First Two Deals
On occasions, B&T does serious business news like this. Which you should expect from an alleged business site.
Modern, Inclusive & Personal: Skincare Brand E45 Reveals New Brand Identity
Has your job given you sags, bags and wrinkles where you least need them? This moisturiser news may be of assistance.
Man Eating Avo With Spoon At AFL Kicks Off Thinkerbell & Hort Innovation Creative Partnership
Mums clearly failing to get kids to eat their veggies as Thinkerbell named creative agency for produce purveyor Hort.
All Opinions Matter: Clems Gives A Voice To Dying Patients
B&T warns this article deals with sombre issues such as the end of life. It's not for those looking for sombrero issues.
Watch Out Influencers, Podfluencers Are On The Rise: Spotify Unveils New Global Podcast Trends Tour
If COVID gave us anything it's a massive increase in podcasting & a renewed appreciation for lavatory rolls.
MG3 Hybrid Is Ready To Hit The Road With ELLE
Chinese motor marque MG teams with Are's flagship fashion brand Elle. Just don't expect sheepskin carseat covers.
CHEP Network Promotes Tash Johnson To National Head Of Integrated Production
Let Tash Johnson's promotion be proof of the value of talent & hard work. Although there's more humour in demotions.
“Connection” Study Reveals What Brands Can Learn From Changes In Human Connection
Aussie pollies might be readying to give social media a kicking, but this new study says we should save the brickbats.
CJ Media Serves Up Australian Open For South Korean Viewers
Deal will see South Koreans enjoying the Oz Open until 2027. Or not enjoying it given the lack of South Korean players.
TV Ratings (22/05/2024): MasterChef Constestants Channel Their Inner Uni Students With Microwave Challenge
The much-maligned microwave stars in MasterChef overnight. B&T hoping to see the return of the fondue set anytime soon.
Pinterest’s Welcome Party At Cannes In Cairns Is A Must Attend!
The secret to success at Pinterest's Cannes In Cairns welcome bash is to dress so gaudily no one knows you've thrown up.
Go Hard on Content & Tropical on The Dress Code; News Corp Australia Ups the Ante This Cannes in Cairns
Could it be a case of Murdoch spotting in the tropics as the News Corp team goes big for Cannes In Cairns?
Braving the Backlash: We Are Social Report Helps Brands Tackle Hate Speech Online
New report helps brands tackle hate speech during sporting events. That said, hating on Collingwood is perfectly fine.
Singapore Airlines Horror: How Well Did The Airline Handle The Crisis?
As terrifying as the turbulence was on that Singapore flight, thankfully no venomous snakes managed to escape.
Don’t Miss Out on Samsung Ads Haus at Cannes in Cairns!
Here's another reason you should be heading to Cannes In Cairns in exactly 12 days. This & the extensive cocktail hours.
“I F**cking Hate Honey Birdette”: Lingerie Brand Under Fire For Allegedly Using Gaza War As Inspo In Latest Campaign
The controversial brand is back doing what it does best - pissing people off & selling a teensy bit of fabric for a lot.
Mission Australia Joins Cannes in Cairns As Charity Partner And Needs Your Help
Feel bad you're off to Cannes In Cairns without your colleagues? Feel less bad with this charity partner announcement.
Did The Cairns Extras Slate Just Get Hotter? Make Sure You Register Now!
Cannes in Cairns isn't just about having your brain frazzled by the awesome speakers, but by the bawdy knees-ups too.
Spotlight On Sponsors: INDY 500 Accelerates Reach With ELF Cosmetics Partnership
If sports marketing's your game, B&T's Spotlight On Sponsors is the place to be. May also help with your footy tipping.
TMA’s Sherilyn Shackell Wants You To Join The Rebellion!
The Marketing Academy's CEO wants a new era of leadership. Not that it requires pitchforks & storming of the Bastille.
The Unparalleled Power Of Music Festival Activations: Insights From Live Nation ANZ
Read on to see why music festival activations can prove tremendous for brands. And not merely for patrons on the pingas.
Sara Lappage On The “Sliding Doors” Moment That Sparked The QMS COO’s Journey Into The Media Industry
Who better to talk Women In Media than Sara Lappage. Not that Sara can't talk Tarantino's films or cool-climate pinot.
Salesforce Unveils New AI-Powered Einstein Copilot Capabilities For Marketers
B&T a lucky attendee at Salesforce’s Connections event in Chicago. Our unruly hair a testament to the Windy City.
AZK Media Launches Customer Catalyst As Demand For Video Content Grows
AZK Media responds to the huge demand for video content. Stops short of calling for the return of Funniest Home Videos.
G Squared Hires The Hallway’s Chris Murphy To Lead New Creative Arm
The Hallways' Chris Murphy exits for a role at G Squared. Leaving speech described as "ribald" & "emotionally charged".
Want your business to become more competitive? Invest in people
Yahoo's John McNerney advocates for agencies to invest more in its people. Especially anyone rocking a crocheted poncho.
M&C Saatchi Sport & Entertainment Secure Dometic PR Account
Do you enjoy a bowel movement in a freshly dug ditch? Then you'd be well aware of outdoor adventure brand Dometic.
Jake Barrow Makes Huge Career Shift Taking On CCO Role Of VML, Czech Republic
Jake Barrow to take up exciting new Prague gig. Warns to expect plenty of photos of the Charles Bridge on his Facebook.