From the Coleface

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Viv on Learning Now TV on 31 March

From the Coleface

Use analytics. As part of the learning designers series, I’ve shared three key tips on blended learning design on LNTV. Spoiler alert – or to whet your appetite – the tips that I’ve explained are: Consider your options. Knit the blend together. The TfL case study.

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Are confidentiality concerns holding back the e-learning industry?

From the Coleface

Analytics (detailed analysis of hits on each webpage, used to inform design – look out for split run testing with tin can in e-learning case studies one day). • . • Consumer-grade user interfaces (look at any old LMS to see how badly the e-learning industry got this wrong).

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Is Enterprise search the answer to L&D’s interruption problem?

From the Coleface

Analytics: analyse the data for the search terms that people are using on your intranet. Writing with keywords in mind: titles and descriptions of everything produced by L&D should include the search terms that you think target audience are likely to use; there are countless articles and resources on SEO copywriting that can help.

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