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Learning Analytics: A great boost for creating Learner Centric eLearning


I am sure you already know about ‘analytics’. Application of analytics is typically perceived as an aid for marketing and business decisions. Analytics can be used not only for businesses but in many other fields that impact our daily lives including eLearning. So what really is learning analytics? This type of data can be interpreted through learning analytics.

Video Learning Platforms

eLearning 24-7

They are also big in the market – people are buying them. The new kids of the block (please no jokes here) are Video Learning Platforms. While they have been making roads in the educational markets for the past few years, some solutions start to target the corporate market too. – this is the backbone of the platform. Flashback. VHS still dominates.

The LMS Market is Quickly Losing Ground

CLO Magazine

Virtually overnight, the corporate enterprise jumped on board and created a multibillion-dollar market for the LMS. Learning leaders are embracing new platforms that are mobile-first, cloud based, drive voluntary learner engagement and incorporate advancements in cognitive science that map knowledge to how learners best acquire it. Take learning management systems, for example. Today?

And in this corner: LMS and in the other corner – Learning Platform

eLearning 24-7

have spent the last year and a half, looking to see if there were any differences between a LMS and a learning platform. Was there anything or things that really set them apart, to such a degree that one could say, “that is a LMS” and another say, “that is a learning platform” Before you go, oh, yeah well the modern ones are learning platforms and the “traditional” is LMS, I’d like to remind you, with no disrespect intended, that thinking is erroneous at best.  We will discuss that in short order. Analytics and reporting.

When is it time to switch from a free to a paid web analytics solution?


You might be new to the Web analytics scene, but if you’ve ever had anything to do with the analysis of Web user behavior, you’ve no doubt heard of Google Analytics (GA), the “Big Predecessor” of them all.  GA is a free service (though not the only free service) and can do quite a bit to help you track and report on where and how people use your website.

8 eCommerce Marketing Tools to Increase Your Course Sales

DigitalChalk eLearning

That means you have online courses that are hosted within the LMS platform and then sold to customers. Marketing. With marketing your online courses , you can draw more traffic to your site, better communicate with potential (and current) customers, and ultimately become more successful. We’ve created a list of 8 eCommerce marketing tools to increase your course sales.

Content Marketing 101

Visual Lounge

(Guest post from Adria Saracino, head of outreach at digital marketing agency Distilled.). Over the last few years, content marketing has been hot on the lips of every marketer I know. So what is content marketing, really , and how can you take advantage of it? What is content marketing, anyhow? Simply Business | Email Marketing Guide. But wait! Take-Away.

7 big opportunities that MOOCs offer corporates

E-Learning Provocateur

Brand marketing. Perhaps after experimenting with internal “MOOC like” courses, the organisation can deliver a bona fide external MOOC either on their own server or via an established platform like Coursera. This wades into the murky waters of privacy and ethics, but theoretically at least, a company could purchase access to a particular MOOC’s analytics.

We’re hiring! Content Marketing Manager


About the role: Due to our rapid growth we are now looking to hire a Content Marketing Manager who will be responsible for the coordination of all unique marketing content for LearnUpon. The right person for this role will have a really strong background in developing cross channel content and content optimization including text, audio, video, and image content, social media marketing and search marketing. The will also have the ability to interpret analytics and make a real impact on metrics through strategy and execution. Who we are looking for. Benefits.

Disruptions ahead: 9 HR Technology trends reinventing the HR software Market

Learning Wire

The Human Relations (HR) Software Market is entering one of the most disruptive years it has seen in more than a decade. More recently, people analytics, mobile platforms and PaaS (Platform as a Service) have taken over the field with their advantage of having been created as a people oriented service. How can we assess these performance tools you ask? Think

We’re hiring! Digital Marketing Assistant


Due to our rapid growth we are now looking to hire a Digital Marketing Assistant who will be responsible for supporting the marketing team. Updating and maintaining email marketing list data. Other marketing related tasks as required. Collaborating with, and reporting to, the Marketing Manager. Supporting the entire marketing team. The person we are looking for will have: Third level degree in marketing or business. Social media and email marketing experience. You’ll get the chance to learn from a team of experienced SaaS marketeers.

Tech Tuesday: Dive into Big Data


mLevel has evolved the data analytics and reporting platform from simple data exports, to colorful dashboards that provide data about learning objectives at the course (mission) level, to more advanced integrations into larger data systems that handle the major learning protocols including LTI and xAPI.  mLevel Platform Event Data Flow. The Future of Learning Data.

Solution Category Overview: Marketing Automation


Marketing automation is the use of software solutions and platforms designed to automate and streamline repetitive marketing-related tasks, to allow for more effective marketing efforts on multiple online channels (email, social media, etc.). You’ve probably experienced marketing automation as a personal consumer. Need help using the site?

KZO eLearning Video Platform: What Sets it Apart?

KZO Innovations

There are many platforms out there that host these eLearning videos.  With that being said, what makes the KZO eLearning video platform different than other platforms on the market? KZO has added an entire social platform to accompany the uploaded video.  Changes are reflected in real time, across the entire platform.  With so many options for eLearning platforms, it can be hard to determine which one is just right for your specific company.  Using video for educational purposes is increasingly becoming the norm in the eLearning industry. 

The LMS Meets 2017: Top 15 Learning Tech Predictions

Talented Learning

Rather, they are educated guesses about learning technology trends, based on our continuous market research, our consulting interactions with countless LMS buyers and sellers and more than 20 years of experience we’ve accumulated in the learning industry. More than 700 LMS vendors is too many for the market to sustain indefinitely. How innovation is shaping market dynamics.

The State of Video Marketing in 2015

KZO Innovations

It’s true – and many marketers are increasingly capitalizing on the power of video. 69% of marketing, sales, and business professionals are currently utilizing video marketing and another 31% are planning to. In fact, a whopping 96% of B2B companies are planning to use video in their content marketing in the next year. The marketers that are leading the way in engaging with consumers, building brand loyalty, and driving conversions all have one thing in common: they are more likely to use video in their content marketing efforts.

Integrating The Top 5 Social Media Platforms Into Your eLearning Course


Social media platforms can also be an invaluable tool in eLearning course design. Businesses now integrate them into their marketing strategies, and the analytical data they provide allows us to identify trends and statistics in virtually every industry. Here are some useful tips for each of the 5 top social media platforms. 1. Tips for using Facebook in eLearning.

Don’t Fall Behind the Web Analytics Curve


Marketing specialist? You probably hear quite a bit of buzz regarding “Web Analytics,” (particularly Google’s version of the tool, Google Analytics), and it seems to be an ever blossoming field that can feel overwhelming. Why is web analytics so important? What exactly DOES Web Analytics entail? Are you a business owner? A Web designer? Busines


eLearning Predictions 2015

Web Courseworks

In 2015,  we believe experimentation with analytics-driven performance improvement will lead to more “intelligent recommendations” and personalized professional development in Continuing Medical Education and beyond.  We also think that extended enterprise LMS solutions will allow corporations to expand training opportunities and license to external, third-party audiences.

Presidential Politics, LMSs – The Cycle

eLearning 24-7

When done right the data can identify certain longitudinal information, forecasts and other useful analytics.  remember a few years back talking to an LMS vendor who told me the reason they did not have an Android app is because no one asked or requested it.  At that time, Android OS was 70% of the smartphone market.  Tagged: learning management systems , learning platform , LMS , presidential politics. learning management system learning platform LMS vendor Uncategorized learning management systems LMS presidential politicsCycle A – Polling Political Style.

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Gamification In Application Software Training


We are especially impressed with two computer application learning games that are freely available in the market today. It is interesting to note that gamification is a buzzword within the enterprise software market too! Here is a YouTube video on Demo Jam – A demo of the SAP gamification platform that leverages a forecasting client: •     [link]. ” ~ Karl Kapp.

Bob Little – Crystal Balling with Learnnovators


Learnnovators: As we understand, for over 20 years, you have been writing about corporate e-learning and technology-related subjects, and have been keeping a tab on the global e-learning market trends (corporate sector). Bob: Apparently, Global Industry Analysts, Inc has predicted that the global e-learning market is going to reach US$109.65bn this year. So I’d be cautious about their predictions and would revise the size of the world’s e-learning market downwards from that figure. In the near future, watch out for the growth of: Adaptive learning platforms. LCMSs.

Go Mobile or Go Home

Association eLearning

Whether you’re marketing your association to new members or marketing continuing education, there are some compelling reasons to upgrade your organization’s website and your LMS to a mobile responsive layout such as these reasons from Google Analytics : 48% of users say they feel frustrated and annoyed when they get to a site that’s not mobile-friendly. Why does it matter?

RWD 41

LMS State of Affairs

eLearning 24-7

Learning Platforms. Global markets. Market with high revenue potential, yet has minimal competition – Content providers, B2B – unique angle – many systems do not understand the space, nor have a system that truly delivers what these markets need. Talk to folks seeking systems and what you could hear will surprise many vendors – the perception that a LMS is an outdated solution, archaic in nature that cannot provide the latest capabilities and functions needed in the market. The same applies to a learning system or learning platform

State of the LMS 2012

eLearning 24-7

For the past month, I have been conducting a survey on learning platforms and specifically learning management systems. . Do you have a LMS/LCMS/Learning Platform. As noted earlier in this post, the whole “compliance” driven features is striking the market at a fervor pace. Advanced analytics for administrators – 65.7%. Survey. Lasted for one month.

Business of eLearning – Trends for 2014


World-a heterogeneous market: eLearning has different drivers in different geographies, and this is what I see happening basis our conversations with customers and prospects across the globe: US/Europe -Fairly mature markets. However, this would pick up steam only after a year or so, once some customers start talking about the real-life positive outcomes of these tools and platforms.

6 Things Your LMS Should Be Able to Do

Lambda Solutions

With the LMS landscape changing as quickly as it has been, there are a ton of new features and functions that are being introduced in the market. Develop and administer reports (A Reporting & Analytics Tool). If you’ve implemented an LMS, chances are you’re going to need to prove the return on investment of your online learning platform. For Organizations and Admin: 1.

Gamification in ACTION


Here are some interesting case studies: Decoded Jay-Z : One of the most interesting gamified marketing experiences in the history. Samsung : This is an interesting story of how Badgeville (gamification platform) helped build Samsung Nation – Samsung’s online community designed to encourage its web site visitors to interact with their content. Karl Kapp. Surveys. What is the future?

Top 5 Learning Technology Trends for 2016

Your Training Edge

This is the solution for which the market is anticipated to grow quite faster, hitting a smashing figure of 200 million users in just 3 years. It’s quite obvious that each year more and more data comes to process, and learning institutions would use tools made exclusively for big data analytics to make sense of the user generated information. Trend # 1 Automation. Trend # 3 Big Data.

Trends 203

‘Konnect’ to Liberate Learning from LMS

Origin Learning

Isn’t it a challenge especially given that there are not many players in the market focusing on learning big data analytics? Probe further and you will note that this is a product that is built on technologies that are proven in the sphere of big data analytics. Incidentally, the analytics module is standalone with separate administration credentials.

Top 10 LMSs for 2017, Part 1 (10-6)

eLearning 24-7

In the last two years (it may have started last year, the brain is a fog), I announced the Top 10 LMSs for that year, right before the Top 50 LMS Report was on the market for purchase. . wanted to really change the way we look at the market today.  And as the market evolves it is imperative that any analyst firm or person(s) changes too. . Something to brighten one’s day.

Top Learning Trends for 2017 (according to the experts)


According to Markets and Markets, the compound annual growth rate of the global gamification market is 46.3%, growing to $11.10 We will see the death of the traditional LMS, alongside an increased value on data and predictive analytics. To really understand how our audiences consume and interact with digital content, we need robust tracking and analytics engines. For 2017,

Expert 128

2014 Authoring Tools – State of Affairs

eLearning 24-7

More authoring tools -  Just as it is being seen in the LMS market. Courseware Authoring Platform – Anytime I see this “new platform”, I have to ask myself is this a good or bad thing for the space.  Some vendors are pitching as “for those who do not want a LMS”, others call it an “Adaptive Learning Platform” and still others are coming up with all types of terms to pitch it.  For me, it is a new spin on what is basically an Online Authoring Tool Platform. What constitutes a CAP or ALP or non-LMS AT platform?

Big Data: The Holy Grail for L&D?


These firms see Big Data as a chance to gain and act on insights quickly to increase market share. And we can use the power of predictive analytics to improve our business planning: How long will it take to bring employees to competence on a new product line? Will Big Data be the answer? Many think so. So what is Big Data anyway? However, this is starting to change.