Mindflash

APRIL 4, 2012

For as long as Return on Investment, or ROI , has been prevalent concept in business, it’s also been a fixture of workplace learning and performance. A Brief History of ROI in Training. Many people look at Don Kirkpatrick ’s work from as early as 1959 as the beginning of ROI in learning and development.

ROI 101

ROI Metrics Kirkpatrick Training 101

Clark Quinn

MAY 28, 2014

The numbers have been documented (from a presentation with results from the ASTD Benchmarking Forum) as dropping in implementation from 94% doing level 1, 34% doing level 2, 13% doing level 3, and 3% doing level 4. Research shows that the number of people would only do step 1 or 2, and these are useless without ultimately including 4.

Kirkpatrick 172

Kirkpatrick Social Networks Phillips ASTD 172

Web Courseworks

AUGUST 4, 2014

When my copy of the second edition ASTD Handbook arrived at the office this summer, I immediately felt the urge to explore my new resource and see what content made the final cut for an important industry asset. The second edition ASTD Handbook is filled with great insights from industry experts. The ASTD Handbook does just that.

ASTD 153

ASTD Expertise Discussion Scanning 153

Clive on Learning

APRIL 21, 2008

My assertion is that it is, even though in practice, we don't do that much of it - according to an ASTD survey, 91% of organisations evaluate at level 1 (reactions), 54% at level 2 (learning), 23% at level 3 (behaviour change) and 8% at level 4 (impact on results). Not that ROI is in any way a red herring. Let's start with level 1.

Kirkpatrick 40

Kirkpatrick Problem ROI Evalution 40