Skilful Minds

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Ethnography, Globalization, and Experience Design

Skilful Minds

Considerations of form and function also required attention to feel, features, and interactivity attuned to the needs, wants, and beliefs of specific users/customers. The combination of these forces led designers to search for new methods to augment artistic intuition.

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Brand Experiences are for Employees and Customers

Skilful Minds

A few recent posts by influentials speak directly to these concerns and merit specific attention for their insights into experience design and brands. Commentators and practitioners of experience design tend to focus on the latter while largely ignoring the former.

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Informal Learning in Health Care 2.0

Skilful Minds

Health care is increasingly gaining attention as an area in which innovation involves informal learning, and many of the other topics that go along with using Web 2.0 to engage people.