Excellence in Customer Training: A Roche Case Study
JUNE 4, 2014
In markets where the products being sold are highly complex, customer training is essential to help make the sale and retain customers. Sadly, our industry focuses on “corporate learning” that helps the sales rep or the support technician, but neglects the needs of the customer. Sales reps find that effective customer training becomes a competitive advantage.
The Myth of “Micro-Learning”
MAY 13, 2015
Sales. Here’s an example of what one team member, Jackie Crofts , recently did with her skill-builder: she produced a fabulous AfterEffects video that we will use as a “product tour” of Knowledge Guru. Blended Learning Case Study emerging trends and technologies Knowledge Guru Learning Trends Bottom-Line Performance micro learning self-directed learning
4 Ways Gamification Drives Business Results
JANUARY 15, 2013
What’s the value of a more informed sales rep? Without real-life examples, those four buzz phrases sound a whole lot like empty corporate speak. Here are four examples of results companies saw after implementing training that included gamification elements: While participating in a gamified training program… 1. increase in sales for a large restaurant chain.
How Does LMS Selection Work? This Case Reveals All
NOVEMBER 30, 2016
With 13 years in LMS sales and now nearly 3 years as LMS selection consultants, we’ve been directly involved in $65,000,000 worth of LMS selling and buying. As is always the case, each vendor had strengths and weaknesses relative to the competition, so we fine-tuned the analysis during the final selection phase. There’s no time like the sales process to get the best deal.
How Games Drive Sales Enablement (Webinar)
JUNE 21, 2016
This is why so many sales training professionals have started to implement games into their sales enablement programs. Today’s sales trainers are pairing games with mobile reinforcement and microlearning to help sales reps be successful. Most sales enablement programs use blended learning to combine games, mobile, eLearning, video, roleplay and in-person coaching.
3 Training Tips for Winning Sales Conversations
FEBRUARY 14, 2017
Successful reps tailor their sales conversations to meet the needs of prospects and convey their products’ value proposition in an effective manner. Today, let us look at three best practices of training your sales folk to hold winning conversations with potential customers. Here are three sure-shot tips to enable your reps start a successful sales conversation. 1.
Using Games to Improve Product Knowledge
NOVEMBER 25, 2013
In the case of organizations with a large amount of products to sell, this means making it easier to acquire foundational knowledge. Customer Examples. Case Studies case study knowledge guru product knowledge training Product knowledge training is one of the most common types of training in many organizations. Lesson from the Insurance Industry. The result?
A Range of Options for Scenarios and Storytelling
NOVEMBER 10, 2016
Provided Examples. Stories with examples make the abstract concrete. That is a real example from my software training days. Examples are the most passive method of using scenarios and storytelling, but they still work. Examples can make concepts relevant, show why a topic is important, or show how others have solved problems. Case Study with Practice.
Online Product Training for Sales Reps – An E-learning Expert’s Insights
OCTOBER 10, 2016
Product knowledge is essential for sales people to make the right pitch. With sales people handling multiple products in the product line, you need to ensure they make the right pitch based on the customer’s requirements. The online learning medium is ideal to train your sales folk on products. Training sales reps on the functioning and features of products. Absolutely!
Tailoring Sales Training The Right Way
AUGUST 25, 2011
Sales training isn’t an out-of-the-box commodity. Many sales leaders and learning organizations want a customized sales training experience from their third-party providers, whether it be traditional live or some form of virtual. This fundamentally implies that a change is needed—that the status quo is not sufficient to propel sales growth to a new level.
Top 25 Training Topics for Small Business Employees
JANUARY 24, 2017
Everyone in your company, from sales to sanitation should know about and practice good customer care. Appropriate dress can improve safety, efficiency, sales, and customer satisfaction. To train employees on your offerings, focus on stories, especially case studies. But you can also lead by example and show the team how you handle feedback professionally. Yet.).
The Explosive Growth of Extended Enterprise Training
FEBRUARY 17, 2016
Businesses primarily invest in extended enterprise training for three reasons – to make money, save money or reduce sales cycle times. For companies selling a product, training distributors and dealers in less time can result in new product sales sooner. There are many great examples of successful extended enterprise training ventures. To learn more, visit TalentedLearning.com.
New survey reveals Top 2017 Corporate Learning Trends
JANUARY 27, 2017
And, if you follow us, you’ll know that we like to feature Don and Carol Leaman, CEO of Axonify , in our first webinar of the year to talk about the survey results and share case studies that highlight these trends in action. Carol then brought home what these trends actually look like in action through the three case studies she shared. Click to Tweet. Click to Tweet.
Learning Transfer: 3 Ways to Incorporate Work Place Realities in E-learning
JULY 24, 2016
For example, consider a sales training scenario. trainer is training sales people on how to handle customer objections. When this point is conveyed with a real world example as shown in the video below, the training becomes more practical and the ability of the sales people to apply the same in real life situations increases. What were the results?
3 Questions You Should be Asking About Gamification
OCTOBER 21, 2016
Over the course of an hour, Karl looked at three original research studies (gathered from over two million data points in Axonify), two case studies ( Toyota Motor Sales and Walmart Logistics ) and one meta-analysis (a study of studies). This Earlier this week, we had the pleasure of hosting a webinar with gamification expert Karl Kapp. Gamification
The Science of Remembering: Strategies for Long-Term Retention (Free Webinar)
MAY 28, 2014
Her session included expanded case studies of clients where we have applied the science of learning and remembering to achieve tangible business results. Leanne will spotlight two corporate learning case studies that show how incorporating research-based design techniques into your learning solutions will improve knowledge and skill retention, and ultimately drive business outcomes.
3 Ways to Kickstart Your Product Launch with Quality Content
JUNE 24, 2016
But the success of the product ultimately hinges on the effectiveness of the sales team. Therefore, one of the most crucial components to any successful launch is ensuring your sales force is prepared to fire on all cylinders after the product is released. Sales content is the quintessential element that propels sales organizations to drive revenue. Unfortunately, research has found that only half the information learned from sales training events are retained after only a month. For example, maybe your key messaging is better suited as a short video.
What You Missed at TRYxAPI – ATD ICE
MAY 18, 2015
What Nick and the team have put together is a highly usable and useful means to understand not only what xAPI does for businesses — it identifies the open source tools that are freely available for people to use on their own to literally try xAPI in their own organizations with a blueprint for how to replicate those case studies. This customer-centric approach is evident in the case study examples shared to model how other vendors and other organizations can share their tools and their case studies. “I know training is important.
8 Ways To Use 360-Degree Online Training Videos In Corporate eLearning
NOVEMBER 9, 2016
For example, the equipment or tools nearby that can help them contain the spill quickly. 3. Instead of just reading about the usage instructions, they’re able to follow along with a visual example. For example, online learners must examine the virtual 360-degree “crime scene” and solve the mystery to advance to the next level. Virtual Reality Case Studies.
Harnessing Learning Theories for the Mobile Platform: A m-learning perspective
JULY 24, 2014
The learners are sent word lists on their mobile devices, with examples of usage in different contexts. For instance, for learners in the medical community, learning through case studies is a common approach. With the mobile mode of delivery, a problem-based case study can be shared with the group. Learning fits well within this learning paradigm. Taylor.
Considering E-Learning? Learn from the Successes of Others
JUNE 3, 2013
For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. ” To get to that point, most of us like to see specific examples of how other companies (like our own) have implemented e-learning. Real examples help us visualize how we could do it ourselves.
LMS Technology Trends: Why Focus Is The Next Big Thing
OCTOBER 13, 2016
Many vendors get bent out of shape about losing sales opportunities on features and then dedicate too many resources on R&D. Later, I moved into high-end LMS sales for 13 years — specializing in solutions for corporate extended enterprise and associations. recent Census Bureau study estimates that 46 million U.S. Significant increase in sales effectiveness.
Reflections on DevLearn’s xAPI Hyperdrive
NOVEMBER 11, 2014
So many great examples of the Experience API, literally, “in Practice” on display; here is what’s still sticking with us from what we saw at the Hyperdrive event. In this case, xAPI is used with Articulate products to create job aids that track interactions while relief workers — in this case, research interviewers — are out in the field.
Top 10 Instructional Design Tips for Effective eLearning
DECEMBER 11, 2016
We used scenarios in a sales training course which teaches sales reps how to close a sale. View this sample elearning course. Use case studies . Using case studies in e-learning promotes an interactive exchange between learners and teaches them problem solving skills. They should clearly understand what to expect from the course. Be crisp.
Compelling content hooks you in and won't let go
Clive on Learning
AUGUST 10, 2015
According to a 1997 study by Robin Dunbar at the University of Liverpool, personal stories and gossip make up 65% of our conversations. Here are two of my own examples: The Emperor's New Slide Show : which demonstrates how dangerous Powerpoint can be in the wrong hands. We are told that learners are no longer able to concentrate on content that's more than four or five minutes long.
From Learning to Marketing, One Leader’s Worthwhile Switch
JANUARY 9, 2017
For Andrea Grodnitzky, the new chief marketing officer at Richardson Sales Training, her customers are learning leaders at some of the world’s top sales organizations. She’s been with the sales performance improvement company for almost 14 years, working with founder Linda Richardson to develop core programs and eventually lead the design and facilitation teams.
Making the Best Use of Learning Objectives for Training Evaluation
NOVEMBER 16, 2016
Questions that require learners to summarize the information acquired, assignments that involve classification of cases, elements, events, etc., using established criteria, and problems that require learners to identify examples of concepts or principles. Business case studies where learners are required to determine how various elements of a business function or interact.
Using storytelling in e-learning: An e-learning strategy
FEBRUARY 4, 2014
They can be helpful in citing examples for the learner to relate or learn from. This mode of storytelling can be utilized in varied trainings including sales or marketing training and soft skills courses. For instance, a sales pitch can be illustrated with a series of images and ‘balloon’ dialogue which grabs the attention of the learner very well.
5 Things To Consider When Selecting A Training Provider
OCTOBER 7, 2015
As a former financial services executive, HR leader and now, B2B sales trainer, I’ve been involved with corporate training for the best part of two decades. Generic, one-size-fits-all case studies, or role plays from an entirely different industry are still common practices in classrooms across the globe. When selecting, insist that any training provider you select customizes core elements of their training program like case studies, role plays, examples and terminology. 3. Do they understand our industry and “day-to-day reality?”
Interactivities in Level 2 and Level 3:Limited and Moderate Interactions
OCTOBER 11, 2016
For example, if employees need to be trained on any guidelines they need to adhere to, level 2 interactivity would work. It uses examples, non-examples, case studies, and even simple scenarios. For example, medical training such as surgeries and flight simulations can be taught through this level of interaction. Level 2: Limited Interaction. See you soon.
A Conversation with John Deligiannis of mLevel
SEPTEMBER 21, 2015
In both cases, I see them as positive developments and trends we are definitely helping drive through our work here at mLevel. Can you give me an example of a how a customer has used mLevel? Deligiannis: Lots of examples! Our customers have found quite a bit of success using mLevel to train their sales force, both on product knowledge as well as sales process.
50 Ways to Lever Learning
The Peformance Improvement
DECEMBER 16, 2015
Simulation – replicating real-life problem solving within a safe environment; for example, learning business acumen by working with a team to solve a typical business problem and receiving immediate feedback on their performance. Business case-study – drawing lessons from discussing the documented story of actual events in another organization. (My apologies to Paul Simon.).
The Evolving Face of Embedded Performance Support
OCTOBER 5, 2014
What are some of the interesting use cases/stories that can inspire others? Success Stories/Case Studies. “I’m Lovin’ It!”: The examples and use cases included are inspiring and help trigger ideas for more possibilities. Success Stories: Examples From Those Who are Making It Work! What are the techniques to achieve the same? What is the trend?
Where is L&D heading?
OCTOBER 6, 2015
For example, it’s important that your intranet is mobile optimised, so when someone is away from their desk, they can quickly look up the information they need and put it into action. Having said that, I believe the managers in the organisation have a critical role to play in leading by example. Community of Practice Case Study. The moot point of MOOCs.