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Excellence in Customer Training: A Roche Case Study

Bottom-Line Performance

In markets where the products being sold are highly complex, customer training is essential to help make the sale and retain customers. Sadly, our industry focuses on “corporate learning” that helps the sales rep or the support technician, but  neglects the needs of the customer. Sales reps find that effective customer training becomes a competitive advantage.

The Myth of “Micro-Learning”

Bottom-Line Performance

Sales. Here’s an example of what one team member, Jackie Crofts , recently did with her skill-builder: she produced a fabulous AfterEffects video that we will use as a “product tour” of Knowledge Guru. Blended Learning Case Study emerging trends and technologies Knowledge Guru Learning Trends Bottom-Line Performance micro learning self-directed learning

4 Ways Gamification Drives Business Results

Bottom-Line Performance

What’s the value of a more informed sales rep? Without real-life examples, those four buzz phrases sound a whole lot like empty corporate speak. Here are four examples of results companies saw after implementing training that included gamification elements: While participating in a gamified training program… 1. increase in sales for a large restaurant chain.

Using Games to Improve Product Knowledge

Knowledge Guru

In the case of organizations with a large amount of products to sell, this means making it easier to acquire foundational knowledge. Customer Examples. Case Studies case study knowledge guru product knowledge training Product knowledge training is one of the most common types of training in many organizations. Lesson from the Insurance Industry. The result?

How Games Drive Sales Enablement (Webinar)

Knowledge Guru

This is why so many sales training professionals have started to implement games into their sales enablement programs. Today’s sales trainers are pairing games with mobile reinforcement and microlearning to help sales reps be successful. Most sales enablement programs use blended learning to combine games, mobile, eLearning, video, roleplay and in-person coaching.

Tailoring Sales Training The Right Way

Mindflash

Sales training isn’t an out-of-the-box commodity. Many sales leaders and learning organizations want a customized sales training experience from their third-party providers, whether it be traditional live or some form of virtual. This fundamentally implies that a change is needed—that the status quo is not sufficient to propel sales growth to a new level.

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3 Ways to Kickstart Your Product Launch with Quality Content

Inkling

But the success of the product ultimately hinges on the effectiveness of the sales team. Therefore, one of the most crucial components to any successful launch is ensuring your sales force is prepared to fire on all cylinders after the product is released. Sales content is the quintessential element that propels sales organizations to drive revenue. Unfortunately, research has found that only half the information learned from sales training events are retained after only a month. For example, maybe your key messaging is better suited as a short video.

The Explosive Growth of Extended Enterprise Training

JPL Learning

Businesses primarily invest in extended enterprise training for three reasons – to make money, save money or reduce sales cycle times. For companies selling a product, training distributors and dealers in less time can result in new product sales sooner. There are many great examples of successful extended enterprise training ventures. To learn more, visit TalentedLearning.com.

Sales eLearning – 21 Great Resources

Tony Karrer

I was asked about approaches for eLearning for Sales People. I’ve had quite a bit of experience with this and actually one of my very first projects was creating a pretty incredible eLearning solutions for Lexus sales people. Of course, it’s such a big topic that I decided to cheat and quickly point the person to eLearning Learning and particular to eLearning Sales , eLearning Sales Metrics , Sales eLearning Case Studies , and Sales Performance Support. What’s an instructional designer doing attending sales training? By Shelley A.

Harnessing Learning Theories for the Mobile Platform: A m-learning perspective

G-Cube

The learners are sent word lists on their mobile devices, with examples of usage in different contexts. For instance, for learners in the medical community, learning through case studies is a common approach. With the mobile mode of delivery, a problem-based case study can be shared with the group. Learning fits well within this learning paradigm. Taylor.

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What You Missed at TRYxAPI – ATD ICE

MakingBetter

What Nick and the team have put together is a highly usable and useful means to understand not only what xAPI does for businesses — it identifies the open source tools that are freely available for people to use on their own to  literally try xAPI in their own organizations with a blueprint for how to replicate those case studies. This customer-centric approach is evident in the case study examples shared to model how other vendors and other organizations can share their tools and their case studies. “I know training is important.

Considering E-Learning? Learn from the Successes of Others

Mindflash

For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. ” To get to that point, most of us like to see specific examples of how other companies (like our own) have implemented e-learning. Real examples help us visualize how we could do it ourselves.

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The Science of Remembering: Strategies for Long-Term Retention (Free Webinar)

Bottom-Line Performance

Her session included expanded case studies of clients where we have applied the science of learning and remembering to achieve tangible business results. Leanne will spotlight two corporate learning case studies that show how incorporating research-based design techniques into your learning solutions will improve knowledge and skill retention, and ultimately drive business outcomes.

Compelling content hooks you in and won't let go

Clive on Learning

According to a 1997 study by Robin Dunbar at the University of Liverpool, personal stories and gossip make up 65% of our conversations. Here are two of my own examples: The Emperor's New Slide Show : which demonstrates how dangerous Powerpoint can be in the wrong hands. We are told that learners are no longer able to concentrate on content that's more than four or five minutes long.

Reflections on DevLearn’s xAPI Hyperdrive

MakingBetter

So many great examples of the Experience API, literally, “in Practice” on display; here is what’s still sticking with us from what we saw at the Hyperdrive event. In this case, xAPI is used with Articulate products to create job aids that track interactions while relief workers — in this case, research interviewers — are out in the field.

5 Things To Consider When Selecting A Training Provider

Training Industry

As a former financial services executive, HR leader and now, B2B sales trainer, I’ve been involved with corporate training for the best part of two decades. Generic, one-size-fits-all case studies, or role plays from an entirely different industry are still common practices in classrooms across the globe. When selecting, insist that any training provider you select customizes core elements of their training program like case studies, role plays, examples and terminology. 3. Do they understand our industry and “day-to-day reality?”

A Conversation with John Deligiannis of mLevel

Kapp Notes

In both cases, I see them as positive developments and trends we are definitely helping drive through our work here at mLevel. Can you give me an example of a how a customer has used mLevel? Deligiannis: Lots of examples! Our customers have found quite a bit of success using mLevel to train their sales force, both on product knowledge as well as sales process.

Using storytelling in e-learning: An e-learning strategy

G-Cube

They can be helpful in citing examples for the learner to relate or learn from. This mode of storytelling can be utilized in varied trainings including sales or marketing training and soft skills courses. For instance, a sales pitch can be illustrated with a series of images and ‘balloon’ dialogue which grabs the attention of the learner very well.

Where is L&D heading?

E-Learning Provocateur

For example, it’s important that your intranet is mobile optimised, so when someone is away from their desk, they can quickly look up the information they need and put it into action. Having said that, I believe the managers in the organisation have a critical role to play in leading by example. Community of Practice Case Study. The moot point of MOOCs.

50 Ways to Lever Learning

The Peformance Improvement

Simulation – replicating real-life problem solving within a safe environment; for example, learning business acumen by working with a team to solve a typical business problem and receiving immediate feedback on their performance. Business case-study – drawing lessons from discussing the documented story of actual events in another organization. (My apologies to Paul Simon.).

This LMS Has No Traps!

Upside Learning

Customer Complaints, how to avoid the traps makes for an interesting read; especially so because it looks at the LMS sales process purely from a customer’s perspective. So, you may gain short term sales but it is going to be challenge to build a lasting brand on a hollow foundation. So, how do we, as a sales organization, ensure that we sell UpsideLMS without using any of these traps?

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How Does Custom E-learning Offer Effective ERP End-user Training?

CommLab India

For example, only managers responsible for hiring contract workers will be trained on that process, while other managers will be trained on the steps to approve leaves, delegate tasks, etc. The end-users may be put through case studies which depict success stories of successful ERP implementation. Let us see how this can be achieved! Role-based Training. Story-based Training.

Is Wearable Tech a 2014 eLearning Trend to Watch?

Bottom-Line Performance

Mobile learning uptake is a prime example. Here are some examples: Most organizations are still using eLearning courses and delivering instructor-led training, but they’re making those courses tablet-friendly and using smartphone apps for just-in-time reference tools and content review. In the business world, wearable tech has started to peek into retail sales environments.

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Building a Learning and Performance Support Ecosystem (Steve Foreman) #elguild

Learning Visions

task & process support (explanations, sample outputs, step-by-step instructions, advice links) diagnostic tools -- to help you diagnose and solve complex problems (calculators, comparison tools, etc.) It''s not a case of "we''ve delivered the course and we''re done." So they require ongoing processes to maintain and keep the content relevant. Case studies Examples may not include all six components. Steve shares an example from a healthcare company that built off structured learning, performance support and knowledge management. The six components?

The Changing Nature of Workplace Learning

ID Reflections

Organizations are more comfortable with ideas like market share, sales strategy, training, competitive advantage, and such. For example, as someone who belongs to the elearning and organizational learning industry, I need to be on top of the critical impact of technology like Social, Mobile, Analytics and Cloud on workplace learning. Given below are excerpts from both.

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How to make an LMS free trial work for you

LearnUpon

In that case, base it as closely as possible on your requirements. You’ll have sample user details and course content that you can upload to mimic training processes. In Use cases and workflows: These documents help to simulate how the system should and can work in your organization. Some prospective customers are reluctant to speak to LMS vendors, fearing a sales pitch. But

Instructional Designers and Product Managers – Traversing The Common Trail

Raptivity

Understanding the problem being solved creates a huge positive difference in later stages of product development, product marketing, and sales. For example, updating product tutorials, sharing product key updates, access to blogs and community, tips and tricks, etc. I have been working as a Product Manager with Raptivity for the last 5 years. It has been an amazing journey till now.

Training Managers, Want a Promotion in 2016? Follow these 9 Steps from Training Experts

WalkMe Training Station

Are there any projects that directly impact sales? 5. Published case studies from other organizations will often shed light on what training strategies work and what doesn’t. Apply real-life scenarios that employees will encounter on the job as examples. 9. You know that you deserve a promotion. Now, your New Years resolution is to convince management of that.

Tell Me A Story…

Upside Learning

You can see examples of this everywhere — from cave paintings, Aesop’s fables, Jataka Tales to the works of fifth-century Chinese philosophers. Doctors recall and discuss case studies and their experience with other patients to get better at diagnosis and treatment. In my previous job as an Insurance Sales Trainer, the toughest challenge that I faced was to convince my trainees about the importance of the ethical selling of life insurance. If history were taught in the form of stories, it would never be forgotten. – Rudyard Kipling. How does it work? 1.

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A Conversation with Bryan Austin of mLevel

Kapp Notes

You can also check out a case study on how one of mLevel’s clients has leveraged the product for sales training right her e.  . One of our clients deployed 28 sales training programs to their sales force in less than three months.  This single individual outperformed many Fortune 500 sales training staffs that I know of! mLevel Studio. A.G.E.S. Caroline G.

How to Improve Learning Outcomes With Performance Support

Social Learning

Here’s a quick sampling of the performance support options available: Job aids, quick reference guides and tip sheets qualify as performance support. Create scenarios that require users to practice (whether you’re training a new business process, software tool, or sales skill). Build performance support into every blended learning effort. Scavenger hunts for information.

Blackboard T&L Conference, Dublin #BbTLC2014

Dont Waste Your Time

Track 4 / Gillian Fielding – ‘Collaborate: “A room with a view” for virtually anyone’ Case studies are always more interesting and relevant to how I think, so this one from Salford should be good, looking at the strategic embedding of Collaborate across the institution. Next week is the 2014 Blackboard Teaching and Learning Conference in Dublin.

Creating a Measurement Model

The Learning Circuits

created this sample narrative to outline the many factors relevant to designing a learning program that includes a measurement model from the beginning. Developing a Program Narrative: Acme Donuts Example What are your initiative’s goals? To do that, we must meet two key preconditions: 1) Increase the recurring revenue generated from long-term sales agreements; 2) The sales team must develop strong communication, sales and negotiation skills to negotiate and close sales agreements. In closing, this example is just the beginning. Acme, Inc.

No Escaping Mobile Learning – Webinar Recording & Audience Queries Answered

Upside Learning

FourSquare is  good example, as is the use of Google maps. Q 2: What technologies are now available for mlearning implementation? A: There is actually a range of technologies that can be used for mLearning implementation; we recommend HTML4 and HTML5 to start with. We find sales to be the department that’s most receptive to mobile learning. They are -. Growing mobile workforce.

Sales Team Portal for Content and Expert Access

Tony Karrer

I wanted to share some discussions I've recently had around an interesting project where the company provided the sales team a collaboration, content distribution and expert access portal. Do you have a case study for me? I'm hoping to do a lot of case studies over the next 6-12 months looking at interesting examples of the use of social/informal/web 2.0

Are Instructional Designers Making Themselves Irrelevant?

Dawn of Learning

For example, this overview that we''re doing for this particular product curriculum could also be part of new hire onboarding. It actually would be good for everybody on the sales force to have a general idea of some of it to understand other products across the portfolios. What the Nielsen case study tells me is that instructional designers are nowhere near irrelevant.

Improving Communication in High Performance Organizations

The Peformance Improvement

We have created scenarios (short, fictional case studies) from a composite of our own experiences that reflect many of the assumptions stated above. For example, the chapter titled, "Facilitating Cross-Functional Projects," starts out with this story: . China, and India sales offices providing services to all industries, types, and sizes in their specific regions.