Excellence in Customer Training: A Roche Case Study
JUNE 4, 2014
In markets where the products being sold are highly complex, customer training is essential to help make the sale and retain customers. Sadly, our industry focuses on “corporate learning” that helps the sales rep or the support technician, but neglects the needs of the customer. Sales reps find that effective customer training becomes a competitive advantage.
The Myth of “Micro-Learning”
MAY 13, 2015
Sales. Here’s an example of what one team member, Jackie Crofts , recently did with her skill-builder: she produced a fabulous AfterEffects video that we will use as a “product tour” of Knowledge Guru. Blended Learning Case Study emerging trends and technologies Knowledge Guru Learning Trends Bottom-Line Performance micro learning self-directed learning
4 Ways Gamification Drives Business Results
JANUARY 15, 2013
What’s the value of a more informed sales rep? Without real-life examples, those four buzz phrases sound a whole lot like empty corporate speak. Here are four examples of results companies saw after implementing training that included gamification elements: While participating in a gamified training program… 1. increase in sales for a large restaurant chain.
5 Ways Serious Games Can “Level Up” Your Sales Reps
JANUARY 28, 2015
Sales people live in the moment. Salespeople probably have the most single-minded focus of any role in your organization: activities that are directly linked to making a sale are top priority and everything else is just details. As an L&D professional, you know that knowledge and skills are vital to building a successful sales organization. Sales associates average over 3.5
Workbook: Gamification and Your Enterprise Learning Strategy
Making a Case For Gamification.12 within a classroom: examples that we’re all familiar with include flight simulators, or survival. recycling initiatives and even boost sales. It serves as the foundation for building a methodical business case, which. Example 2: Ethicon (a J&J company) was looking for a way to increase employee product knowledge to drive sales.
How Games Drive Sales Enablement (Webinar)
JUNE 21, 2016
This is why so many sales training professionals have started to implement games into their sales enablement programs. Today’s sales trainers are pairing games with mobile reinforcement and microlearning to help sales reps be successful. Most sales enablement programs use blended learning to combine games, mobile, eLearning, video, roleplay and in-person coaching.
Using Games to Improve Product Knowledge
NOVEMBER 25, 2013
In the case of organizations with a large amount of products to sell, this means making it easier to acquire foundational knowledge. Customer Examples. Case Studies case study knowledge guru product knowledge training Product knowledge training is one of the most common types of training in many organizations. Lesson from the Insurance Industry. The result?
Online Product Training for Sales Reps – An E-learning Expert’s Insights
OCTOBER 10, 2016
Product knowledge is essential for sales people to make the right pitch. With sales people handling multiple products in the product line, you need to ensure they make the right pitch based on the customer’s requirements. The online learning medium is ideal to train your sales folk on products. Training sales reps on the functioning and features of products. Absolutely!
Tailoring Sales Training The Right Way
AUGUST 25, 2011
Sales training isn’t an out-of-the-box commodity. Many sales leaders and learning organizations want a customized sales training experience from their third-party providers, whether it be traditional live or some form of virtual. This fundamentally implies that a change is needed—that the status quo is not sufficient to propel sales growth to a new level.
3 Ways to Kickstart Your Product Launch with Quality Content
JUNE 24, 2016
But the success of the product ultimately hinges on the effectiveness of the sales team. Therefore, one of the most crucial components to any successful launch is ensuring your sales force is prepared to fire on all cylinders after the product is released. Sales content is the quintessential element that propels sales organizations to drive revenue. Unfortunately, research has found that only half the information learned from sales training events are retained after only a month. For example, maybe your key messaging is better suited as a short video.
The Explosive Growth of Extended Enterprise Training
FEBRUARY 17, 2016
Businesses primarily invest in extended enterprise training for three reasons – to make money, save money or reduce sales cycle times. For companies selling a product, training distributors and dealers in less time can result in new product sales sooner. There are many great examples of successful extended enterprise training ventures. To learn more, visit TalentedLearning.com.
LMS Technology Trends: Why Focus Is The Next Big Thing
OCTOBER 13, 2016
Many vendors get bent out of shape about losing sales opportunities on features and then dedicate too many resources on R&D. Later, I moved into high-end LMS sales for 13 years — specializing in solutions for corporate extended enterprise and associations. recent Census Bureau study estimates that 46 million U.S. Significant increase in sales effectiveness.
The Science of Remembering: Strategies for Long-Term Retention (Free Webinar)
MAY 28, 2014
Her session included expanded case studies of clients where we have applied the science of learning and remembering to achieve tangible business results. Leanne will spotlight two corporate learning case studies that show how incorporating research-based design techniques into your learning solutions will improve knowledge and skill retention, and ultimately drive business outcomes.
Learning Transfer: 3 Ways to Incorporate Work Place Realities in E-learning
JULY 24, 2016
For example, consider a sales training scenario. trainer is training sales people on how to handle customer objections. When this point is conveyed with a real world example as shown in the video below, the training becomes more practical and the ability of the sales people to apply the same in real life situations increases. What were the results?
What You Missed at TRYxAPI – ATD ICE
MAY 18, 2015
What Nick and the team have put together is a highly usable and useful means to understand not only what xAPI does for businesses — it identifies the open source tools that are freely available for people to use on their own to literally try xAPI in their own organizations with a blueprint for how to replicate those case studies. This customer-centric approach is evident in the case study examples shared to model how other vendors and other organizations can share their tools and their case studies. “I know training is important.
Considering E-Learning? Learn from the Successes of Others
JUNE 3, 2013
For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. ” To get to that point, most of us like to see specific examples of how other companies (like our own) have implemented e-learning. Real examples help us visualize how we could do it ourselves.
Harnessing Learning Theories for the Mobile Platform: A m-learning perspective
JULY 24, 2014
The learners are sent word lists on their mobile devices, with examples of usage in different contexts. For instance, for learners in the medical community, learning through case studies is a common approach. With the mobile mode of delivery, a problem-based case study can be shared with the group. Learning fits well within this learning paradigm. Taylor.
Compelling content hooks you in and won't let go
Clive on Learning
AUGUST 10, 2015
According to a 1997 study by Robin Dunbar at the University of Liverpool, personal stories and gossip make up 65% of our conversations. Here are two of my own examples: The Emperor's New Slide Show : which demonstrates how dangerous Powerpoint can be in the wrong hands. We are told that learners are no longer able to concentrate on content that's more than four or five minutes long.
Reflections on DevLearn’s xAPI Hyperdrive
NOVEMBER 11, 2014
So many great examples of the Experience API, literally, “in Practice” on display; here is what’s still sticking with us from what we saw at the Hyperdrive event. In this case, xAPI is used with Articulate products to create job aids that track interactions while relief workers — in this case, research interviewers — are out in the field.
Using storytelling in e-learning: An e-learning strategy
FEBRUARY 4, 2014
They can be helpful in citing examples for the learner to relate or learn from. This mode of storytelling can be utilized in varied trainings including sales or marketing training and soft skills courses. For instance, a sales pitch can be illustrated with a series of images and ‘balloon’ dialogue which grabs the attention of the learner very well.
5 Things To Consider When Selecting A Training Provider
OCTOBER 7, 2015
As a former financial services executive, HR leader and now, B2B sales trainer, I’ve been involved with corporate training for the best part of two decades. Generic, one-size-fits-all case studies, or role plays from an entirely different industry are still common practices in classrooms across the globe. When selecting, insist that any training provider you select customizes core elements of their training program like case studies, role plays, examples and terminology. 3. Do they understand our industry and “day-to-day reality?”
The Evolving Face of Embedded Performance Support
OCTOBER 5, 2014
What are some of the interesting use cases/stories that can inspire others? Success Stories/Case Studies. “I’m Lovin’ It!”: The examples and use cases included are inspiring and help trigger ideas for more possibilities. Success Stories: Examples From Those Who are Making It Work! What are the techniques to achieve the same? What is the trend?
A Conversation with John Deligiannis of mLevel
SEPTEMBER 21, 2015
In both cases, I see them as positive developments and trends we are definitely helping drive through our work here at mLevel. Can you give me an example of a how a customer has used mLevel? Deligiannis: Lots of examples! Our customers have found quite a bit of success using mLevel to train their sales force, both on product knowledge as well as sales process.
50 Ways to Lever Learning
The Peformance Improvement
DECEMBER 16, 2015
Simulation – replicating real-life problem solving within a safe environment; for example, learning business acumen by working with a team to solve a typical business problem and receiving immediate feedback on their performance. Business case-study – drawing lessons from discussing the documented story of actual events in another organization. (My apologies to Paul Simon.).
How Does Custom E-learning Offer Effective ERP End-user Training?
JULY 4, 2016
For example, only managers responsible for hiring contract workers will be trained on that process, while other managers will be trained on the steps to approve leaves, delegate tasks, etc. The end-users may be put through case studies which depict success stories of successful ERP implementation. Let us see how this can be achieved! Role-based Training. Story-based Training.
DevLearn 2016: Must see sessions to spark your creativity
OCTOBER 13, 2016
Each episode is a case study where Karen and Ethan explore the challenges in implementing responsive design and the reasons it’s becoming so popular. Bring Your Own Laptop or BYOL sessions will allow participants to work through the examples and software featured in the session themselves. 360-degree Interactive Video for Learning: From Concept to Case Study.
This LMS Has No Traps!
JANUARY 7, 2011
Customer Complaints, how to avoid the traps makes for an interesting read; especially so because it looks at the LMS sales process purely from a customer’s perspective. So, you may gain short term sales but it is going to be challenge to build a lasting brand on a hollow foundation. So, how do we, as a sales organization, ensure that we sell UpsideLMS without using any of these traps?
Employee Empowerment – The What, The Why and The How
AUGUST 19, 2016
For many, it’s still a case of “are we there yet?”. Case Study A: Sports Direct. One recent high-profile case is Sports Direct who came under fire for how it managed (or rather mismanaged) its workforce. Case Study B: Campbell Soup. If this is a case of an organisation’s resistance to the age of empathy, then the story of Campbell Soup is one of embrace.
Where is L&D heading?
OCTOBER 6, 2015
For example, it’s important that your intranet is mobile optimised, so when someone is away from their desk, they can quickly look up the information they need and put it into action. Having said that, I believe the managers in the organisation have a critical role to play in leading by example. Community of Practice Case Study. The moot point of MOOCs.
Building a Learning and Performance Support Ecosystem (Steve Foreman) #elguild
DECEMBER 17, 2014
task & process support (explanations, sample outputs, step-by-step instructions, advice links) diagnostic tools -- to help you diagnose and solve complex problems (calculators, comparison tools, etc.) It''s not a case of "we''ve delivered the course and we''re done." So they require ongoing processes to maintain and keep the content relevant. Case studies Examples may not include all six components. Steve shares an example from a healthcare company that built off structured learning, performance support and knowledge management. The six components?
Is Wearable Tech a 2014 eLearning Trend to Watch?
JANUARY 13, 2014
Mobile learning uptake is a prime example. Here are some examples: Most organizations are still using eLearning courses and delivering instructor-led training, but they’re making those courses tablet-friendly and using smartphone apps for just-in-time reference tools and content review. In the business world, wearable tech has started to peek into retail sales environments.
Instructional Designers and Product Managers – Traversing The Common Trail
AUGUST 14, 2015
Understanding the problem being solved creates a huge positive difference in later stages of product development, product marketing, and sales. For example, updating product tutorials, sharing product key updates, access to blogs and community, tips and tricks, etc. I have been working as a Product Manager with Raptivity for the last 5 years. It has been an amazing journey till now.
The Changing Nature of Workplace Learning
NOVEMBER 1, 2014
Organizations are more comfortable with ideas like market share, sales strategy, training, competitive advantage, and such. For example, as someone who belongs to the elearning and organizational learning industry, I need to be on top of the critical impact of technology like Social, Mobile, Analytics and Cloud on workplace learning. Given below are excerpts from both.
Sales eLearning – 21 Great Resources
AUGUST 25, 2010
I was asked about approaches for eLearning for Sales People. I’ve had quite a bit of experience with this and actually one of my very first projects was creating a pretty incredible eLearning solutions for Lexus sales people. Of course, it’s such a big topic that I decided to cheat and quickly point the person to eLearning Learning and particular to eLearning Sales , eLearning Sales Metrics , Sales eLearning Case Studies , and Sales Performance Support. What’s an instructional designer doing attending sales training? By Shelley A.
Gamification in ACTION
JANUARY 8, 2014
What are some of the interesting use cases on these methodologies? What are some of the interesting use cases in this regard? Case Studies. Here are some interesting case studies: Decoded Jay-Z : One of the most interesting gamified marketing experiences in the history. Karl Kapp. What are some areas, other than learning, where gamification is practiced?
How to Improve Learning Outcomes With Performance Support
JANUARY 8, 2012
Here’s a quick sampling of the performance support options available: Job aids, quick reference guides and tip sheets qualify as performance support. Create scenarios that require users to practice (whether you’re training a new business process, software tool, or sales skill). Build performance support into every blended learning effort. Scavenger hunts for information.