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Excellence in Customer Training: A Roche Case Study

Bottom-Line Performance

In markets where the products being sold are highly complex, customer training is essential to help make the sale and retain customers. Sadly, our industry focuses on “corporate learning” that helps the sales rep or the support technician, but  neglects the needs of the customer. Sales reps find that effective customer training becomes a competitive advantage.

The Myth of “Micro-Learning”

Bottom-Line Performance

Sales. Here’s an example of what one team member, Jackie Crofts , recently did with her skill-builder: she produced a fabulous AfterEffects video that we will use as a “product tour” of Knowledge Guru. Blended Learning Case Study emerging trends and technologies Knowledge Guru Learning Trends Bottom-Line Performance micro learning self-directed learning

4 Ways Gamification Drives Business Results

Bottom-Line Performance

What’s the value of a more informed sales rep? Without real-life examples, those four buzz phrases sound a whole lot like empty corporate speak. Here are four examples of results companies saw after implementing training that included gamification elements: While participating in a gamified training program… 1. increase in sales for a large restaurant chain.

How Does LMS Selection Work? This Case Reveals All

Talented Learning

With 13 years in LMS sales and now nearly 3 years as LMS selection consultants, we’ve been directly involved in $65,000,000 worth of LMS selling and buying. As is always the case, each vendor had strengths and weaknesses relative to the competition, so we fine-tuned the analysis during the final selection phase. There’s no time like the sales process to get the best deal.

How Games Drive Sales Enablement (Webinar)

Knowledge Guru

This is why so many sales training professionals have started to implement games into their sales enablement programs. Today’s sales trainers are pairing games with mobile reinforcement and microlearning to help sales reps be successful. Most sales enablement programs use blended learning to combine games, mobile, eLearning, video, roleplay and in-person coaching.

A Range of Options for Scenarios and Storytelling

Experiencing eLearning

Provided Examples. Stories with examples make the abstract concrete. That is a real example from my software training days. Examples are the most passive method of using scenarios and storytelling, but they still work. Examples can make concepts relevant, show why a topic is important, or show how others have solved problems. Case Study with Practice.

Using Games to Improve Product Knowledge

Knowledge Guru

In the case of organizations with a large amount of products to sell, this means making it easier to acquire foundational knowledge. Customer Examples. Case Studies case study knowledge guru product knowledge training Product knowledge training is one of the most common types of training in many organizations. Lesson from the Insurance Industry. The result?

Tailoring Sales Training The Right Way

Mindflash

Sales training isn’t an out-of-the-box commodity. Many sales leaders and learning organizations want a customized sales training experience from their third-party providers, whether it be traditional live or some form of virtual. This fundamentally implies that a change is needed—that the status quo is not sufficient to propel sales growth to a new level.

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The Explosive Growth of Extended Enterprise Training

JPL Learning

Businesses primarily invest in extended enterprise training for three reasons – to make money, save money or reduce sales cycle times. For companies selling a product, training distributors and dealers in less time can result in new product sales sooner. There are many great examples of successful extended enterprise training ventures. To learn more, visit TalentedLearning.com.

3 Ways to Kickstart Your Product Launch with Quality Content

Inkling

But the success of the product ultimately hinges on the effectiveness of the sales team. Therefore, one of the most crucial components to any successful launch is ensuring your sales force is prepared to fire on all cylinders after the product is released. Sales content is the quintessential element that propels sales organizations to drive revenue. Unfortunately, research has found that only half the information learned from sales training events are retained after only a month. For example, maybe your key messaging is better suited as a short video.

Learning Transfer: 3 Ways to Incorporate Work Place Realities in E-learning

CommLab India

For example, consider a sales training scenario. trainer is training sales people on how to handle customer objections. When this point is conveyed with a real world example as shown in the video below, the training becomes more practical and the ability of the sales people to apply the same in real life situations increases. What were the results?

8 Ways To Use 360-Degree Online Training Videos In Corporate eLearning

EI Design

For example, the equipment or tools nearby that can help them contain the spill quickly. 3. Instead of just reading about the usage instructions, they’re able to follow along with a visual example. For example, online learners must examine the virtual 360-degree “crime scene” and solve the mystery to advance to the next level. Virtual Reality Case Studies.

Online Product Training for Sales Reps – An E-learning Expert’s Insights

CommLab India

Product knowledge is essential for sales people to make the right pitch.  With sales people handling multiple products in the product line, you need to ensure they make the right pitch based on the customer’s requirements. The online learning medium is ideal to train your sales folk on products. Training sales reps on the functioning and features of products. Absolutely! 

The Science of Remembering: Strategies for Long-Term Retention (Free Webinar)

Bottom-Line Performance

Her session included expanded case studies of clients where we have applied the science of learning and remembering to achieve tangible business results. Leanne will spotlight two corporate learning case studies that show how incorporating research-based design techniques into your learning solutions will improve knowledge and skill retention, and ultimately drive business outcomes.

What You Missed at TRYxAPI – ATD ICE

MakingBetter

What Nick and the team have put together is a highly usable and useful means to understand not only what xAPI does for businesses — it identifies the open source tools that are freely available for people to use on their own to  literally try xAPI in their own organizations with a blueprint for how to replicate those case studies. This customer-centric approach is evident in the case study examples shared to model how other vendors and other organizations can share their tools and their case studies. “I know training is important.

Harnessing Learning Theories for the Mobile Platform: A m-learning perspective

G-Cube

The learners are sent word lists on their mobile devices, with examples of usage in different contexts. For instance, for learners in the medical community, learning through case studies is a common approach. With the mobile mode of delivery, a problem-based case study can be shared with the group. Learning fits well within this learning paradigm. Taylor.

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Considering E-Learning? Learn from the Successes of Others

Mindflash

For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. ” To get to that point, most of us like to see specific examples of how other companies (like our own) have implemented e-learning. Real examples help us visualize how we could do it ourselves.

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LMS Technology Trends: Why Focus Is The Next Big Thing

Talented Learning

Many vendors get bent out of shape about losing sales opportunities on features and then dedicate too many resources on R&D.  Later, I moved into high-end LMS sales for 13 years — specializing in solutions for corporate extended enterprise and associations. recent Census Bureau study estimates that 46 million U.S. Significant increase in sales effectiveness.

3 Questions You Should be Asking About Gamification

Axonify

Over the course of an hour, Karl looked at three original research studies (gathered from over two million data points in Axonify), two case studies ( Toyota Motor Sales and Walmart Logistics ) and one meta-analysis (a study of studies). This Earlier this week, we had the pleasure of hosting a webinar with gamification expert Karl Kapp. Gamification

Reflections on DevLearn’s xAPI Hyperdrive

MakingBetter

So many great examples of the Experience API, literally, “in Practice” on display; here is what’s still sticking with us from what we saw at the Hyperdrive event. In this case, xAPI is used with Articulate products to create job aids that track interactions while relief workers — in this case, research interviewers — are out in the field.

Making the Best Use of Learning Objectives for Training Evaluation

CommLab India

Questions that require learners to summarize the information acquired, assignments that involve classification of cases, elements, events, etc., using established criteria, and problems that require learners to identify examples of concepts or principles. Business case studies where learners are required to determine how various elements of a business function or interact.

Compelling content hooks you in and won't let go

Clive on Learning

According to a 1997 study by Robin Dunbar at the University of Liverpool, personal stories and gossip make up 65% of our conversations. Here are two of my own examples: The Emperor's New Slide Show : which demonstrates how dangerous Powerpoint can be in the wrong hands. We are told that learners are no longer able to concentrate on content that's more than four or five minutes long.

Using storytelling in e-learning: An e-learning strategy

G-Cube

They can be helpful in citing examples for the learner to relate or learn from. This mode of storytelling can be utilized in varied trainings including sales or marketing training and soft skills courses. For instance, a sales pitch can be illustrated with a series of images and ‘balloon’ dialogue which grabs the attention of the learner very well.

5 Things To Consider When Selecting A Training Provider

Training Industry

As a former financial services executive, HR leader and now, B2B sales trainer, I’ve been involved with corporate training for the best part of two decades. Generic, one-size-fits-all case studies, or role plays from an entirely different industry are still common practices in classrooms across the globe. When selecting, insist that any training provider you select customizes core elements of their training program like case studies, role plays, examples and terminology. 3. Do they understand our industry and “day-to-day reality?”

The Business Impact Award

CLO Magazine

Potential results may include measures of employee retention, sales, revenue growth, customer satisfaction or cost reduction, among others. Povey led more than 300 workshops for 2,100 employees to empower them to take control of their own safety by raising awareness of destructive behaviors and encouraging senior employees to lead by example. Learning in Practice Awards 2016. markets.

A Conversation with John Deligiannis of mLevel

Kapp Notes

In both cases, I see them as positive developments and trends we are definitely helping drive through our work here at mLevel. Can you give me an example of a how a customer has used mLevel? Deligiannis: Lots of examples! Our customers have found quite a bit of success using mLevel to train their sales force, both on product knowledge as well as sales process.

50 Ways to Lever Learning

The Peformance Improvement

Simulation – replicating real-life problem solving within a safe environment; for example, learning business acumen by working with a team to solve a typical business problem and receiving immediate feedback on their performance. Business case-study – drawing lessons from discussing the documented story of actual events in another organization. (My apologies to Paul Simon.).

The Evolving Face of Embedded Performance Support

Learnnovators

What are some of the interesting use cases/stories that can inspire others? Success Stories/Case Studies. “I’m Lovin’ It!”: The examples and use cases included are inspiring and help trigger ideas for more possibilities. Success Stories: Examples From Those Who are Making It Work! What are the techniques to achieve the same? What is the trend?

This LMS Has No Traps!

Upside Learning

Customer Complaints, how to avoid the traps makes for an interesting read; especially so because it looks at the LMS sales process purely from a customer’s perspective. So, you may gain short term sales but it is going to be challenge to build a lasting brand on a hollow foundation. So, how do we, as a sales organization, ensure that we sell UpsideLMS without using any of these traps?

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DevLearn 2016: Must see sessions to spark your creativity

Sponge UK

Each episode is a case study where Karen and Ethan explore the challenges in implementing responsive design and the reasons it’s becoming so popular. Bring Your Own Laptop or BYOL sessions will allow participants to work through the examples and software featured in the session themselves. 360-degree Interactive Video for Learning: From Concept to Case Study.

Where is L&D heading?

E-Learning Provocateur

For example, it’s important that your intranet is mobile optimised, so when someone is away from their desk, they can quickly look up the information they need and put it into action. Having said that, I believe the managers in the organisation have a critical role to play in leading by example. Community of Practice Case Study. The moot point of MOOCs.

Building a Learning and Performance Support Ecosystem (Steve Foreman) #elguild

Learning Visions

task & process support (explanations, sample outputs, step-by-step instructions, advice links) diagnostic tools -- to help you diagnose and solve complex problems (calculators, comparison tools, etc.) It''s not a case of "we''ve delivered the course and we''re done." So they require ongoing processes to maintain and keep the content relevant. Case studies Examples may not include all six components. Steve shares an example from a healthcare company that built off structured learning, performance support and knowledge management. The six components?

Employee Empowerment – The What, The Why and The How

GoConqr

For many, it’s still a case of “are we there yet?”. Case Study A: Sports Direct. One recent high-profile case is Sports Direct who came under fire for how it managed (or rather mismanaged) its workforce. Case Study B: Campbell Soup. If this is a case of an organisation’s resistance to the age of empathy, then the story of Campbell Soup is one of embrace.

Is Wearable Tech a 2014 eLearning Trend to Watch?

Bottom-Line Performance

Mobile learning uptake is a prime example. Here are some examples: Most organizations are still using eLearning courses and delivering instructor-led training, but they’re making those courses tablet-friendly and using smartphone apps for just-in-time reference tools and content review. In the business world, wearable tech has started to peek into retail sales environments.

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