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Authentic Marketing

Clark Quinn

I’m not a marketing expert, or even a marketer, so take the following with the proverbial boulder of salt. Still, I have to market Quinnovation, and I’ve advised orgs on marketing (learning) products, and I’ve taken down a lot of bogus marketing. In lieu of that, be wary.

Market 298
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Why Good Product Marketing Is Educational and Hands-On

Appsembler

Product marketing involves building a go-to-market strategy to bring a new product to market, including positioning the product in the market, creating messaging and marketing materials to communicate the value of the product, launching it, and training salespeople to sell the product to the audience.

Market 98
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How to Bridge the Gap Between Product-Centric Training and Sales Methodology?

Infopro Learning

It’s about more than just inspiring individuals with different motivations and personalities; you also have to rely on your team to meet the targets set by upper management, which is challenging, especially in a competitive market. What is a Sales Methodology?

Sales 221
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Mastering Marketing Tactics for Your LMS: A Comprehensive Guide

Lambda Solutions

However, having a powerful LMS is only part of the equation; the other part is marketing it effectively. In this blog, we'll delve into essential tactics for marketing your LMS to reach and engage your target audience successfully. Understand Your Audience Effective marketing starts with a deep understanding of your target audience.

LMS 130
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What Is the Actual Cost of an Open Role in Your Company?

In today's tight labor market, hiring and retaining top talent is more challenging than ever. Every day a job remains unfilled means lost productivity and revenue. There are multiple direct and indirect costs, and it's crucial to adapt your recruiting strategies to prioritize the most costly open roles.

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Enhancing Product Training Efficiency: Top 5 Advantages of Leveraging an LMS

Integranxt

In the dynamic landscape of modern business, the efficiency of product training is increasingly crucial. As companies diversify their product lines and markets expand, effective training strategies become essential for success. Each product demands unique knowledge and skills.

LMS 105
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Manufacturing 4.0: IoT’s Influence on Efficiency and Reduced Costs

Xyleme

As the drive to increase efficiency and productivity continues to gain momentum in the manufacturing sector, it is clear that traditional methodologies are being quickly overtaken by more innovative technologies. One such technology that is proving to be transformative is the Internet of Things (IoT).

Cost 59
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12 Ways to Get the Most Out of Your Authoring Tool

Knowing what you need from an eLearning authoring tool can be hard, especially when there are so many options on the market. gomo’s new ebook aims to save you time and hassle by identifying 12 must-have authoring tool features.