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Bing Ads vs. Google Ads: Which Platform is Better in 2023?

Think Orion

Companies spend more than $250 billion on digital ads, the most prominent channels being Google and Bing. However, the functionalities, metrics, targeting options, costs, and many other factors differ between Google and Bing. Indeed, Bing has fewer users, but its ads display higher than Google Ads.

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Get more attendees for your next event using Facebook Events!

Think Orion

There are countless tactics you can use to promote your event using Facebook. In this article, we will go through a step-by-step guide on how to use Facebook events to get more attendees for your next event. Enter, Facebook Event response ads. What are Facebook Event Response Ads? PS: Step 4 is the most important.

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Google Plus: Initial Impressions

Upside Learning

It’s been quite an interesting week on the Google front, with the launch of one new service after another. The one making the biggest waves (if you pardon the pun) has been Google+ (plus). It shouldn’t be surprising that I’m making lots of comparison to Facebook which is the defacto social networking standard right now.

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TGIF: Thank God It's Friday Or Twitter, Google, Instagram, Facebook?

eLearning Industry

Observing the social media tools millennials use reveals their learning preferences. This post was first published on eLearning Industry.

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Sell Courses Using Facebook Ads

LearnDash

Over the years the gold standard for this was Google Adwords. However, Facebook has now emerged as the “go-to” advertising platform. Problem is, Facebook advertising can be intimidating. Wondering where to learn about Facebook advertising? You can also venture into paid advertising.

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The $100 Hypothetical

E-Learning Provocateur

In the context of corporate learning & development, consider the employee who complains of being overwhelmed by the number of search results returned by the online course library, yet happily uses Google which returns billions of results. They use Google because it connects them to the information they need.

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Quick Review of Izzui – The Facebook LMS

LearnDash

Facebook is being used for a whole lot more than comments and pictures these days. Not too long ago, an ambitious Facebook app called Izzui came about with the goal of allowing people the opportunity to create and sell training on the world’s most popular social networking platform. Taking a Course.