Overcoming the Objection: 3D Virtual Worlds Look Too Much Like a Game
Kapp Notes
APRIL 8, 2010
Here is some advice from Karen Keeter a marketing executive at IBM Research. Karen is working to define the emerging market IBM calls the "3-D Internet." Here is her advice when someone says that 3D worlds look too much like a game. Objection : It looks like a game. Bold highlights are my emphasis.)
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