Creativity isn’t coming up with a great idea, it is solving the right problem
OpenSesame
JUNE 12, 2020
Einstein replied, “I would spend the first 55 minutes identifying the problem and the last five minutes solving it. For the formulation of a problem is often far more essential than its solution, which may be merely a matter of mathematical or experimental skill.”. Most people believe that creativity is coming up with a great idea.
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