is the use of emergent social software platforms by organizations in pursuit of their goals.” Line managers and decision makers aren’t interested in the tech side – they want to know what the use case is and that it addresses business challenges and opps. McAfee talks about how tech is being used. Library “Where there’s no librarian and no one’s in charge.” “The internet is the world’s largest library, but all of the books are on the floor.” -- that was Web 1.0. The massive failure of the community -- In the intelligence community – the benefits of the intellipedia

is the use of emergent social software platforms by organizations in pursuit of their goals.” Line managers and decision makers aren’t interested in the tech side – they want to know what the use case is and that it addresses business challenges and opps. McAfee talks about how tech is being used. Library “Where there’s no librarian and no one’s in charge.” “The internet is the world’s largest library, but all of the books are on the floor.” -- that was Web 1.0. The massive failure of the community -- In the intelligence community – the benefits of the intellipedia

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