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Selling Social Media for Learning: ASTD Big Question

Kapp Notes

Address a Business Need The most important element in communicating the value of Social Media is to solve a pressing business need. Point to Case Studies The case studies for Pfizerpedia or Intellipedia are great examples of how social media can work in highly regulated industries.

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Working Smarter eFieldbook $12

Jay Cross

Stop the Presses 341. Central Intelligence Agency (CIA) – Intellipedia 350. How much has eLearning changed in its dozen-year lifespan? 337. Stories of Working Smarter. Stories 340. IBM’s Social Media Program 343. Booz Allen 345. Océ 346. Pitney Bowes & Yammer 347. Telus 348. Pfizer 351.