Wonderful Brain

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FEAR OF BRANDING – 10.1 Reasons to Move On

Wonderful Brain

Far too often organizations for too many reasons compromise their brand when their products fail to live up to the brand promise—or the brand overstates what the company is capable of producing. In either case the disconnect leads to distrust of the company and its products. Branding has two major components.

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KNOWLEDGE MANAGEMENT IS A SIMPLE PROCESS ONCE THE RHETORIC IS REMOVED

Wonderful Brain

Knowledge is a product of innovation and exploration. Example: After the introduction of a new financial product in the U.S., Drawing comparisons for their prospects and clients allowed an easy introduction to the new product, meeting with fewer objections and faster acceptance. Where does knowledge come from if not tacit?

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Learning Design: The Great, The Good and The Good Enough

Wonderful Brain

Unfortunately, as you you probably know the tale, carriages once replaced by the automobile rendered his lovely product useless. Learning designers strategize how to solve problems to achieve performance improvement applying theory to fact and constructing course elements, flows and production processes. Learning is not like that.

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CRZY APOCALYPSE — 4.1 WORKPLACE ELEMENTS TO HELP YOU SURVIVE.

Wonderful Brain

They will steal or chip away at your productivity. Once vetted by management she is assigned to work with a novice customer sales representative, recently graduated from 14 days of training, to improve and assist her use of CRM templates, product knowledge, and sales skills. By now, you know why. A CMDK with seniority was threatened.

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Baking the Cookies: Hiring Learning Consultants to be Successful

Wonderful Brain

And never reviews the work product again. Determine and state with clarity if there will be support by internal experts, technical or supervisory staff, especially those who know the project/program/product – and how much time they will be available. 5. Milestones for a review of progress and product.

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Overcoming Generation Differences When Building Learning: Part 2

Wonderful Brain

It is the product of crowdsourcing, anecdotal research and discussion with hundreds of learning/instructional designers and clients not to mention intuition. We need to depend on these folks to help convert those who tend to be inflexible. Caveats abound: This is not a fully scientific approach nor based on academic, androgogical research.

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GAMIFICATION – PLAYING AT (NOT) LEARNING

Wonderful Brain

Reward systems are best used, and have been employed as marketing tools by product managers and marketers to move stuff off the shelves or entice people into chasing a purchase. A little immature, don’t you think? They include– Rubber Bands, Fill In’s, Drag & Drops, Matching, and both verbal and visual constructions are typical.