Skilful Minds

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Podular Organization and Edge Businesses

Skilful Minds

Richard Adler the Rapporteur for the Aspen sessions, notes that, "New findings about the power of collective intelligence and about the most effective ways of organizing teams are providing practical insights about how to accelerate innovation." Skilful Minds first noted this phenomena in Who’s on Your Team?

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Social Flow in Gameful Design

Skilful Minds

Play is the baseline requirement for any game designed to provide useful indicators for gauging individual and organizational successes over time. Don't Gamify Wild Bill discussed the importance of designing for voluntary play in serious games.

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Transformations in the Grocery Shopping Service Journey

Skilful Minds

What I want to do is provide a brief history of the grocery shopper's journey, and key transformations of that journey. Few people who analyze what grocers do and how people who shop in their stores get the job of buying groceries done would be surprised that it is a journey.

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Shaping Social Business Ecosystems as Learnscapes

Skilful Minds

The emergence of social media provides people inside and outside organizations with a way to actively speak about, speak to, and engage the product and service offerings of enterprises.

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Brand Experiences are for Employees and Customers

Skilful Minds

The topics discussed at Skilful Minds fall in a range of challenges involved in translating strategic business goals, and the complex needs of people, into exceptional experiences, for employees who provide products and services and those who consume them, whether the latter are customers, users, learners, or just plain people.

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Learnable Services, CRM, and Social Business Design

Skilful Minds

I increasingly think it provides a basic framework to think about as an overall framework for social business design. Marketing, especially social media marketing, and learning are both essential components of a dialogue strategy for customer experience design and management.

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Failing to See Money Hiding in Plain Sight

Skilful Minds

What matters is whether we develop the research questions around the assumption that sociocultural practices provide the data source for answers. I've discussed ethnography, especially digital ethnography, several times taking note that, whether we use ethnography in marketing or design research remains irrelevant to the methods employed.

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