Challenge to Learn
DECEMBER 20, 2015
Make sure that they can do that without any training. It changed our product development, marketing, sales and customer support. Anyone should be able to sign up and create a course or a quiz within an hour, without any training. 99% of our sales was made through partners. Support them in making more effective eLearning.
Challenge to Learn
FEBRUARY 6, 2015
In the old ‘waterfall’ methodologies like ADDIE you will have a lot of contact with the customer (internal or external) during the sales process and the design stage. This is the most important one. But during the period of the production there will be hardly any contact. And then suddenly: the delivery of the result.
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Challenge to Learn
MAY 11, 2011
Way better than selling a sales app. We sent an intern by train to Paris to post the cards, in order to get real French post stamps. They try to make a fan and a sales person for Salesforce of every customer. But by opposing the mighty software industry he became the knight that battled with giants like Microsoft and Oracle.
Challenge to Learn
NOVEMBER 24, 2010
We published them on CD-ROM’s as Computer Based training (CBT). Later on, we moved these courses to the web and we promoted them to Web-based training (WBT). A few months ago, I met with to Joachim Levelt (the Dutch Education Sales Manager of Apple in the Netherlands) and we had an interesting discussion.
Challenge to Learn
MARCH 3, 2016
A new product, a new marketing approach and strategy, a new sales strategy (and team), a new everything. Today 99% of the sales is done direct. 2 years ago 90% of the sales was in The Netherlands, now 85% is outside The Netherlands and The USA is our largest and fastest growing market by far. But that agility goes beyond that.
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