Rob Hubbard

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How Do You Measure Success?

Rob Hubbard

Instead I’ll offer some practical advice based on my experience: Make use of your LMS statistics – if you have a learning management system make use of the data that it gathers. Nevertheless, LMS statistics do form an important part of the data you need to gather.

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Case Study: Waterstones Academy – Goal-Based Learning for Booksellers

Rob Hubbard

Evaluation – including sales statistics, completion rates, user and manager comments which allowed us to demonstrate that the learning was meeting organisational objectives. Marketing and communications that kept staff informed and involved in the project from the outset. Support – providing great front-line support to users and managers.

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Brain’s Rule! – How Understanding the Brain Can Improve Your Learning Content

Rob Hubbard

This might be a related story, a shocking statistic, a surprising fact, or some relevant humour. Use stories, scenarios, drama and tension in the learning content you produce to grab learners’ attention. Ensure there is something that they can connect with emotionally every 10 minutes. Minimise interruptions.

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