Skilful Minds

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Don’t Gamify Wild Bill

Skilful Minds

Not the scoring system, or the rewards, or anything else can make up for a game that participants (customers or employees) don't experience as play. There is a lot, actually a whole lot, of buzz over the past year about the gamification of business, specifically marketing, training, customer service.

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Social Business Design and Multichannel Team Collaboration

Skilful Minds

Many, if not most, employees don’t only need to get to know one another through reputation systems, like who people tag as possessing expertise. Shared experience, not just shared information, is fundamental to the social networks underlying collaboration and innovation.