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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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The Ultimate LMS Buyer’s Guide: Everything You Need to Know When Purchasing an LMS

Whether you’re shopping for your very first learning management system (LMS) or looking to upgrade, the process can be overwhelming. With so many vendor options, each with its own multitude of features and pricing structures, even the most seasoned educators, trainers, and business leaders can feel lost in a sea of choices! Finding the LMS that’s best suited for your organization requires a planned, strategic approach.

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How Do You Measure the Success of Enterprise Learning?

As the learning industry matures, one question comes up time and time again in our conversations with customers about their learning programs: “How do we measure the business impact of extended enterprise learning initiatives?”. With our experience across multiple learning segments, from professional training and customer education to partner enablement and more, we’ve isolated three key pillars that describe the value of customer learning alongside real-world examples.

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Discover What Stage Your CE Program is in and the Next Steps for Tomorrow’s Growth

How does your customer education program stack up against industry leaders? Find out in this short Customer Education Maturity Model Self-Assessment checklist which will help you determine which of the 5 maturity stages your program is in today: Step 1: Train Your Customers. Step 2: Build Foundation for Scale. Step 3: Personalize Learning. Step 4: Expand Business Impact.

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Understanding Scope Creep

Project managers are now spending more time managing strategic projects where the scope is susceptible to changes as the projects progress. Scope change control is now becoming a critical component of project management requiring project teams to become more active in solving problems and making decisions. Scope change control will require collaboration with stakeholders and possibly government agencies.

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Why and How to Earn Your PMP® Credential

Gaining your Project Management Professional (PMP) certification can be very beneficial for any project manager. Most successful PMP candidates treat preparing for the PMP exam as a personal project. As such, it requires careful planning and a structured approach. Eligibility criteria must be met, and the exam is known for its difficulty, sometimes requiring multiple attempts.

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The Credential Everyone Wants: The PMP Certification

The Project Management Professional (PMP)® Certification is one of many professional credentials that is awarded by the Project Management Institute (PMI)®. Currently, there are approximately 1.4 million PMI PMPs awarded by PMI, the world’s leading authority on management. The PMP® certification is accredited against the International Organization for Standardization (ISO) 9001 and ISO/ANSI 17024 standards.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Drive GTM Efficiency with Tech Stack Consolidation

Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.