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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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The Ultimate LMS Buyer’s Guide: Everything You Need to Know When Purchasing an LMS

Whether you’re shopping for your very first learning management system (LMS) or looking to upgrade, the process can be overwhelming. With so many vendor options, each with its own multitude of features and pricing structures, even the most seasoned educators, trainers, and business leaders can feel lost in a sea of choices! Finding the LMS that’s best suited for your organization requires a planned, strategic approach.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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How Do You Measure the Success of Enterprise Learning?

As the learning industry matures, one question comes up time and time again in our conversations with customers about their learning programs: “How do we measure the business impact of extended enterprise learning initiatives?”. With our experience across multiple learning segments, from professional training and customer education to partner enablement and more, we’ve isolated three key pillars that describe the value of customer learning alongside real-world examples.

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The Credential Everyone Wants: The PMP Certification

The Project Management Professional (PMP)® Certification is one of many professional credentials that is awarded by the Project Management Institute (PMI)®. Currently, there are approximately 1.4 million PMI PMPs awarded by PMI, the world’s leading authority on management. The PMP® certification is accredited against the International Organization for Standardization (ISO) 9001 and ISO/ANSI 17024 standards.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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The Ultimate Guide to Sales Outreach

Sales outreach is an art and a science. The art is what you bring to the table—your flair for conversation, your work ethic, your dedication. We bring the science—proven tactics, strategies, and methods that really work. In this eBook, we’ll cover: How you should respond to inbound leads Tactics for engaging outbound leads (cold calls, email automation, and gifts) The key to keeping a prospective account alive for the long haul Buckle up!

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Navigating Recruitment Agencies: A TA Leader Strategy Guide

Navigating the realm of recruitment agencies isn’t always easy. As talent acquisition has evolved, so have the challenges in managing agency relationships and spend. If you've ever felt in the dark about rogue hires, elusive budget spends, or questioned which agencies truly deliver, this guide is your beacon. Dive into our exploration of the most common agency-related challenges and strategies tailored for 2024's hiring landscape.

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Emotional Intelligence and The Project Manager

The field of project management has witnessed numerous advancements and continuous improvement efforts across various leadership applications and management domains. As organizations increasingly integrate Artificial Intelligence and automation into their models, the interpersonal aspect of project management will gain greater significance. Cultivating Emotional Intelligence requires time, self-reflection, courage, and the willingness to let go of unhelpful beliefs and behaviors.

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This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment.