Strategies for Effective Crisis Management: Lessons for K12 CEOs
Kitaboo
DECEMBER 18, 2023
In 2007, Starbucks, a renowned global coffee brand, teetered on the edge of bankruptcy. By issuing prompt public statements, holding press conferences, and collaborating with authorities, they not only managed the crisis effectively but also preserved their reputation as a trustworthy company, setting a gold standard in crisis communication.
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