The increasing use of the Internet and the easy availability of smartphones have changed the way people search for, access, and consume content. Publishers can further enrich their etextbooks by adding social media features, thus opening windows for conversations with a wider audience. MORE

By using advertising dollars to promote your content, you can get it in front of more people more quickly. Here are the top ones you should keep in mind: Google Ads: Formerly AdWords, Google Ads are the simple text-based advertisements you see when you search for things on Google. MORE

It’s a free tool with hundreds of templates for creating logos, infographics, brochures, social media posts, emails, newsletters, and other tools that you’ll need. Buffer – For Social Media Management. Google My Business – For Local Search. MORE

A 5-year-old start-up, Fintech, was doing it’s best to improve its rankings on the search engine. Currently, their website ranks at the top in a Google search! Videos on the Search Engine. These days, most searches on Google contain a video link. MORE

This could involve things as simple as reaching out to your customers to encourage them to leave a good review, to widening your content net so that you cover more platforms, and reach more people. People love to see businesses that are approachable and personable. MORE

Choose a boring title and people will pass over your course in favor of something that sounds more exciting. A good course title does more than just tell people what your course is about. Are they older people who want to start an online business but don’t know where to start? MORE

A 5-year-old start-up, Fintech, was doing it’s best to improve its rankings on the search engine. Currently, their website ranks at the top in a Google search! Videos on the Search Engine. These days, most searches on Google contain a video link. MORE

It’s a free tool with hundreds of templates for creating logos, infographics, brochures, social media posts, emails, newsletters, and other tools that you’ll need. Buffer – For Social Media Management. Google My Business – For Local Search. MORE