Client Engagement Academy

How to Get People to Purchase, Complete, Upgrade and Rave About Your Online Course

Client Engagement Academy

Whether you already have some years in the online course business and are now wondering how to take the next step, OR you have a solid business where you’re looking to scale and ultimately dominate your market, this guide is for you.

The Biggest Online Course Creation Pitfall You Must Avoid

Client Engagement Academy

There are a lot of mistakes you can make when building a course, but there’s one in particular that I see repeatedly. This mistake happens to people that you wouldn’t expect it to happen to.

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6 Reasons Why Online Course Creators Should Use Digital Badges

Client Engagement Academy

Before I dive into the six reasons you should be using digital badges for your online course, let’s take a crash course on WHAT a digital badge is. At its most fundamental level, a digital badge is the new digital education currency. On a literal level, a digital badge is the new diploma.

The Ultimate List of Resources to Help You Choose The Best LMS

Client Engagement Academy

Is your current learning management system adequate for your course requirements? Will it be able to grow with your online course business?

Digital Learning Tips and Tricks from Neuroscience

Speaker: Margie Meacham, Chief Freedom Officer, Learningtogo

Join "Brain Lady" Margie Meacham for a quick-paced review of the latest tips and tricks as revealed by neuroscience. Learn how the brain works - and, in doing so, discover how to make your training stand out amidst the daily clutter of the online experience.

What Do Students Want From Online Courses?

Client Engagement Academy

Find Out What Students Want From Your Online Courses.

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Get The Most Of Your Online Course: An Actionable Plan to Increase Your Credibility and Visibility

Client Engagement Academy

If we analyze the entire e-Learning market, two critical factors determine the success of an online course business: credibility and visibility. It is easy to see why.

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Guide Students Toward Completion: A Proven Method For Structuring Your Online Course

Client Engagement Academy

I’ve seen hundreds if not thousands of courses over the years, and I’ve noticed many of them have a common problem: Most online courses have way too much content. I believe course creators fall into this trap because they are worried about the quality or value of the content they are providing.

The Rapid Growth Of Online Education With The Stats To Prove It

Client Engagement Academy

The online education market is growing at a fast pace thanks to a confluence of factors. The growth is driven in part by student demand, fierce competition among institutions, and efforts by governments. The demand for e-learning also reflects a change in the way people want to learn.

How to Use Digital Badges for Your Online Courses

Client Engagement Academy

Digital badges are everywhere. Don’t believe me? Just check your favorite app. Let’s take LinkedIn. You’ve probably seen the gold “In” logo on someone’s profile to signal that they’re a “premium” user (you may even have one yourself).

Top E-Learning Software - Recommendations and Pricing

Zero in on the best E-Learning software for your company. Get expert recommendations and pricing comparisons based on your specific needs.

8 Trust Factors To Build an Effective Online Course Sales Page

Client Engagement Academy

Building trust is incredibly difficult, but also the most valuable foundation of any successful business. After working with tons of online entrepreneurs, authors, speakers and bloggers from different niches, I now realize that most people just don’t know how to inspire trust.

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5 Secrets That Will Keep Online Students Coming Back for More

Client Engagement Academy

It’s easy to think that customer acquisition is the key metric for determining online course success, but without engaged students, more sales mean nothing. Online course creators are spending a HUGE amount of money getting more customers; however, this is only the first step.

3 Ways to Transform the Growth Trajectory of Your Online Course From Linear to Exponential

Client Engagement Academy

I’ve seen it a thousand times… You might be a seasoned coach, a best-selling author or a well-renowned speaker but when it comes to building and managing an online course, it’s easy to get overwhelmed by the complexities and nuances of directing people through your system.

The Key Metric to Measure the Success of Your Online Courses

Client Engagement Academy

Employee Training Playbook by Lessonly

Strengthen new employees and develop existing teams with Lessonly’s Employee Training Playbook.

How Successful Online Course Creators Are Connecting With Customers To Drive Growth

Client Engagement Academy

Before I cover some essential rules you need to follow when it comes to maximizing customer engagement in your online courses, let me ask you a few questions. How do you feel about your current “course experience”? Do you like it? Do your students like it?

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Why Client Engagement Matters to Your Online Course Business

Client Engagement Academy

There’s a stat I read recently that blows my mind. According to a report published in The Manifest recently, only 6% of small businesses are focused on retaining their customers. Yes, you read that right.

Your 6-Week Checklist for Launching an Online Course

Client Engagement Academy

Chances are, if you’re reading this article, you’re in the process of creating an online course and are looking to have a successful launch. Or maybe you’re already a seasoned course creator looking to launch a course better and stronger this time around.

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5 Components Every Successful Online Course Contains

Client Engagement Academy

Let’s say you’re teaching an online course on how to build a successful online business. Now, imagine your course attract hundreds of new customers, and you’re making thousands of dollars a month, WOW…that sound like a successful online course business, right?

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View from the Learner's Perspective: ROI and the Triple Bottom Line of Learning

Speaker: Lonna Jobson, Instructional Design Team Lead, Inno-Versity, and Miriam Taylor, Chief Learning Strategist, Inno-Versity

Learners make an investment when they participate in learning initiatives - an investment that is often overlooked. Their schedules, priorities, and even their colleagues’ schedules are impacted. The Triple Bottom Line of Learning acknowledges the learner as a crucial stakeholder in the learning process. Join Miriam Taylor and Lonna Jobson of Inno-Versity as they continue in this series by looking at eLearning from the learner's perspective!

Why Students Don’t Complete Your Online Course (And 5 Ways to Fix It)?

Client Engagement Academy

You’ve decided to create an online course. You spend time, money, and effort learning how to create a successful course. Finally, after months of hard work, your course finally launches. You’re excited and it seems like your excitement is rubbing off on your students.

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The Five-Step Guide to Build a Membership Site to Prevent Member Churn

Client Engagement Academy

Let’s talk about churn. What’s referred to as “churn” is simply the rate in which you’re losing members over a designated period. To calculate your churn rate for the month, divide how many members you’ve lost within the month by how many members you had at the beginning of the month.

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A 5-Point Plan for Using Quizzes to Improve Student Success

Client Engagement Academy

Ask anyone what their least favorite part of school was and I guarantee you’ll get this answer: tests. Test’s lack of favorability amongst students may be the reason why you’re tempted to ditch them all together in your online course—but don’t be fooled!

4 Types of Entrepreneurs Who Should Start an Online Course

Client Engagement Academy

Knowledge is more accessible than ever thanks to online learning. In addition to giving millions of people around the world access to industry insight, the online course market has also given entrepreneurs the opportunity to get paid for sharing their knowledge.

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View from the Learning Team: ROI and the Triple Bottom Line of Learning

Speaker: Andrea Mikulenas, Instructional Design Team Lead, Inno-Versity, and Miriam Taylor, Chief Learning Strategist, Inno-Versity

As a learning leader, you are regularly faced with a dilemma: prioritize the needs of the learners, or succumb to the budgetary demands and deadlines of the C-suite? This proverbial tug-of-war is a constant in learning development - but it doesn't have to be. Join Miriam Taylor and Andrea Mikulenas of Inno-Versity as they dive into the second layer of the Triple Bottom Line of eLearning – the Learning Leaders!

Market Your Online Course: A Step-by-Step Guide to Success

Client Engagement Academy

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The Dos and Don’ts to Make Your Membership Website More Profitable

Client Engagement Academy

As you build your membership site, it’s natural to begin thinking of ways to increase your profits and earn more every month. While that’s undoubtedly vital to scaling your business, don’t lose sight of another even more important goal: being able to build sustainable profitable growth.

Top Online Course Myths You Need to Stop Believing

Client Engagement Academy

When you start building a business selling online courses, it can be easy to fall into the trap of believing in myths. From doing big launches to dwelling on names to creating too many courses, there are plenty out there.

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4 Pro Tips for Building a Six-Figure Membership Site

Client Engagement Academy

More and more entrepreneurs are turning to membership websites, a business model which provides exclusive content to people who pay a monthly or yearly fee. Some entrepreneurs establish businesses which revolve around this model while others are using it to expand an already existing business.

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View from the C-Suite: ROI and the Triple Bottom Line of Learning

Speaker: Jerry Zandstra, Co-Founder, Inno-Versity, and Miriam Taylor, Chief Learning Strategist, Inno-Versity

One of the secrets of the C-suite is that they are always dealing with scarcity. Money spent in one place cannot be spent in another. One hundred thousand dollars spent on learning will not be available to spend on marketing or hiring, or any one of several dozen other budget items. Join Miriam Taylor and Dr. Jerry Zandstra as they take a look at learning, training, and development from the C-suite perspective!

A Simple Formula for Attracting The Right Audience to Your Online Course

Client Engagement Academy

It always amazes me how course creators will put massive amounts of effort towards creating and developing a course, but fail to think twice about WHO they’re trying to sell the course to (a.k.a. their ideal client). Before you continue reading, let me ask you: Who is your existing course attracting? Are they beginners? Are […]. Blog Explorer Hiker Online Course Creation Online Courses And Learning Platforms

Introducing Gamification Can Help You Take Student Engagement to the Next Level

Client Engagement Academy

Ever played Candy Crush? Pokémon GO? Monopoly? You’re not alone! People of all ages, genders, and cultures are absorbed in these games for hours––even days.

5 Steps to Creating a Profitable Online Course (And Mistakes to Avoid)

Client Engagement Academy

When you’re creating an online course, you need to make sure you’re properly compensated for your hard work. The best online courses are designed with some success factors “baked in.”

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Digital Education Trends: The Rise of Mobile, Gamified, and Personalized Approaches

Client Engagement Academy

The Triple Bottom Line of Learning

Speaker: Jerry Zandstra, Co-Founder, Inno-Versity, and Miriam Taylor, Chief Learning Strategist, Inno-Versity

Traditional return on investment (ROI), while a long standing and important concept in the business world, often falls flat when it comes to showing the full picture of a learning initiative. Join experts from Inno-Versity as they propose a new model for finding the ROI of learning, and learn how to make your learning valuable for everyone involved.