Learning Analytics: A great boost for creating Learner Centric eLearning


I am sure you already know about ‘analytics’. Application of analytics is typically perceived as an aid for marketing and business decisions. Analytics can be used not only for businesses but in many other fields that impact our daily lives including eLearning.

Video Learning Platforms

eLearning 24-7

They are also big in the market – people are buying them. The new kids of the block (please no jokes here) are Video Learning Platforms. While they have been making roads in the educational markets for the past few years, some solutions start to target the corporate market too.

Trending Sources

The LMS Market is Quickly Losing Ground

CLO Magazine

Virtually overnight, the corporate enterprise jumped on board and created a multibillion-dollar market for the LMS. Two years ago he took the leap, and the risk, to use a new employee knowledge platform to try to get the business results he wasn’t seeing out of the LMS.

And in this corner: LMS and in the other corner – Learning Platform

eLearning 24-7

I have spent the last year and a half, looking to see if there were any differences between a LMS and a learning platform. Analytics and reporting. The real separation came in the form of the administration side – and analytics and reporting. I found that in LMSs (on avg), there were more analytics, more ways to break it down, slice and dice, than there were in the learning platform space (on avg.). Learning platforms are non-traditional.

When is it time to switch from a free to a paid web analytics solution?


You might be new to the Web analytics scene, but if you’ve ever had anything to do with the analysis of Web user behavior, you’ve no doubt heard of Google Analytics (GA), the “Big Predecessor” of them all.

Content Marketing 101

Visual Lounge

(Guest post from Adria Saracino, head of outreach at digital marketing agency Distilled.). Over the last few years, content marketing has been hot on the lips of every marketer I know. So what is content marketing, really , and how can you take advantage of it?

8 eCommerce Marketing Tools to Increase Your Course Sales

DigitalChalk eLearning

That means you have online courses that are hosted within the LMS platform and then sold to customers. Marketing. We’ve created a list of 8 eCommerce marketing tools to increase your course sales. Google Analytics. If you have a website, you need to have Google Analytics.

7 big opportunities that MOOCs offer corporates

E-Learning Provocateur

Brand marketing. Perhaps after experimenting with internal “MOOC like” courses, the organisation can deliver a bona fide external MOOC either on their own server or via an established platform like Coursera.

We’re hiring! Content Marketing Manager


About the role: Due to our rapid growth we are now looking to hire a Content Marketing Manager who will be responsible for the coordination of all unique marketing content for LearnUpon. The right person for this role will have a really strong background in developing cross channel content and content optimization including text, audio, video, and image content, social media marketing and search marketing. Third level degree in marketing or business.

Disruptions ahead: 9 HR Technology trends reinventing the HR software Market

Learning Wire

The Human Relations (HR) Software Market is entering one of the most disruptive years it has seen in more than a decade. Another important shift concerns place: companies are moving from back-office HR Data services to advanced analytics, from reporting dashboards to predictive models.

Solution Category Overview: Marketing Automation


Marketing automation is the use of software solutions and platforms designed to automate and streamline repetitive marketing-related tasks, to allow for more effective marketing efforts on multiple online channels (email, social media, etc.).

KZO eLearning Video Platform: What Sets it Apart?

KZO Innovations

There are many platforms out there that host these eLearning videos. With that being said, what makes the KZO eLearning video platform different than other platforms on the market? KZO has added an entire social platform to accompany the uploaded video. When uploading prerecorded content to such a large platform, there’s always the risk of making an error (especially when the content is self-generated by employees.)

We’re hiring! Digital Marketing Assistant


Due to our rapid growth we are now looking to hire a Digital Marketing Assistant who will be responsible for supporting the marketing team. Updating and maintaining email marketing list data. Other marketing related tasks as required. Collaborating with, and reporting to, the Marketing Manager. Supporting the entire marketing team. The person we are looking for will have: Third level degree in marketing or business. About the Role.

Tech Tuesday: Dive into Big Data


Events such as when a question is displayed, which answers are displayed, which answers are selected and even when a learner pauses a game are collected and stored within the mLevel platform. mLevel Platform Event Data Flow. The Future of Learning Data.

The LMS Meets 2017: Top 15 Learning Tech Predictions

Talented Learning

Rather, they are educated guesses about learning technology trends, based on our continuous market research, our consulting interactions with countless LMS buyers and sellers and more than 20 years of experience we’ve accumulated in the learning industry.

Integrating The Top 5 Social Media Platforms Into Your eLearning Course


Social media platforms can also be an invaluable tool in eLearning course design. Businesses now integrate them into their marketing strategies, and the analytical data they provide allows us to identify trends and statistics in virtually every industry.

The State of Video Marketing in 2015

KZO Innovations

It’s true – and many marketers are increasingly capitalizing on the power of video. 69% of marketing, sales, and business professionals are currently utilizing video marketing and another 31% are planning to. In fact, a whopping 96% of B2B companies are planning to use video in their content marketing in the next year. Outperforming the rest of the market 2:1 when it comes to website conversion rates.

Don’t Fall Behind the Web Analytics Curve


Marketing specialist? You probably hear quite a bit of buzz regarding “Web Analytics,” (particularly Google’s version of the tool, Google Analytics), and it seems to be an ever blossoming field that can feel overwhelming. Why is web analytics so important?


eLearning Predictions 2015

Web Courseworks

In 2015, we believe experimentation with analytics-driven performance improvement will lead to more “intelligent recommendations” and personalized professional development in Continuing Medical Education and beyond. The market for eLearning course creation is shifting.

Gamification In Application Software Training


We are especially impressed with two computer application learning games that are freely available in the market today. It is interesting to note that gamification is a buzzword within the enterprise software market too!

Bob Little – Crystal Balling with Learnnovators


Learnnovators: As we understand, for over 20 years, you have been writing about corporate e-learning and technology-related subjects, and have been keeping a tab on the global e-learning market trends (corporate sector). Bob: Apparently, Global Industry Analysts, Inc has predicted that the global e-learning market is going to reach US$109.65bn this year. So I’d be cautious about their predictions and would revise the size of the world’s e-learning market downwards from that figure.

Presidential Politics, LMSs – The Cycle

eLearning 24-7

When done right the data can identify certain longitudinal information, forecasts and other useful analytics. At that time, Android OS was 70% of the smartphone market. Tagged: learning management systems , learning platform , LMS , presidential politics. learning management system learning platform LMS vendor Uncategorized learning management systems LMS presidential politics

Poll 67

LMS State of Affairs

eLearning 24-7

Learning Platforms. Global markets. Market with high revenue potential, yet has minimal competition – Content providers, B2B – unique angle – many systems do not understand the space, nor have a system that truly delivers what these markets need. I don’t care if you call your solution a learning system, learning platform, something that is so strange that people go “what?” 620 and counting. . Learning Systems.

State of the LMS 2012

eLearning 24-7

For the past month, I have been conducting a survey on learning platforms and specifically learning management systems. . Do you have a LMS/LCMS/Learning Platform. As noted earlier in this post, the whole “compliance” driven features is striking the market at a fervor pace.

Business of eLearning – Trends for 2014


World-a heterogeneous market: eLearning has different drivers in different geographies, and this is what I see happening basis our conversations with customers and prospects across the globe: US/Europe -Fairly mature markets.

6 Things Your LMS Should Be Able to Do

Lambda Solutions

With the LMS landscape changing as quickly as it has been, there are a ton of new features and functions that are being introduced in the market. Develop and administer reports (A Reporting & Analytics Tool).

Go Mobile or Go Home

Association eLearning

They also believe that the mobile platform provides a natural environment for gamification, which has gained popularity recently among online education providers. According to Statista.com , “As of 2013, worldwide mobile phone internet user penetration was 73.4%.

RWD 41

Gamification in ACTION


Here are some interesting case studies: Decoded Jay-Z : One of the most interesting gamified marketing experiences in the history. We foresee a tighter integration of gamification with tools, devices, systems, and social media platforms.

Top 5 Learning Technology Trends for 2016

Your Training Edge

This is the solution for which the market is anticipated to grow quite faster, hitting a smashing figure of 200 million users in just 3 years. The promises pledged by big data analytics for learning seem quite impressive and would become more significant in 2016.

Trends 203

Is the LMS DOA?

Blue Sky eLearn

Headlines like, “The LMS Market Is Quickly Losing Ground,” and “Traditional eLearning is Dead,” have prompted concerned association leaders to ask me: “Why should I invest in an LMS if the technology is dying?”.

‘Konnect’ to Liberate Learning from LMS

Origin Learning

Isn’t it a challenge especially given that there are not many players in the market focusing on learning big data analytics? Probe further and you will note that this is a product that is built on technologies that are proven in the sphere of big data analytics.

2014 Authoring Tools – State of Affairs

eLearning 24-7

More authoring tools - Just as it is being seen in the LMS market. Courseware Authoring Platform – Anytime I see this “new platform”, I have to ask myself is this a good or bad thing for the space. Some vendors are pitching as “for those who do not want a LMS”, others call it an “Adaptive Learning Platform” and still others are coming up with all types of terms to pitch it. What constitutes a CAP or ALP or non-LMS AT platform?

Top 10 LMSs for 2017, Part 1 (10-6)

eLearning 24-7

In the last two years (it may have started last year, the brain is a fog), I announced the Top 10 LMSs for that year, right before the Top 50 LMS Report was on the market for purchase. . If someone is only a mobile learning platform, they were examined as well.

Top 10 LMSs for 2017, Part 1 (10-6)

eLearning 24-7

In the last two years (it may have started last year, the brain is a fog), I announced the Top 10 LMSs for that year, right before the Top 50 LMS Report was on the market for purchase. . If someone is only a mobile learning platform, they were examined as well.