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How to Promote Your Online Courses With Google Ads

learnWorlds

The placement of your ad is determined by the bid and the quality score ; so bidding higher doesn’t mean your ad will necessarily have an advantage over a lower bid. It could be that your bid is higher, but your quality score is low, thus your ad won’t show higher than someone who bids less but with a superb quality score.

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6 great tools to help determine the title of your next course

Superb Learning

A good course title can help improve brand recognition, set you apart from the competition and also give people a general idea of what your course is about. A great way to build an effective title is to use analytical data such as popular keywords and trends. Unfortunately, picking an enticing title is a lot harder than it seems.

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SEO For Course Creators and Membership Site Owners with Lindsay Halsey of Pathfinder SEO

LifterLMS

Lindsay recommends the tool AnswerThePublic that allows you to find what people search for based off of keywords to help you better position your content. I don’t know what your experience with keyword research in the course spaces, but this is where we find the biggest opportunity for people, tends to be.

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16 Apps and E-Tools to Kickstart Your Business

ProProfs

Google Analytics – For Tracking Performance Metrics. Thousands of online businesses use this tool to track website traffic, bounce rate, conversions, and other metrics. You can create a scored quiz , a personality quiz , and other quiz types hassle-free. Add images, presentations, and videos to make your quizzes interactive.

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16 Apps and E-Tools to Kickstart Your Business

ProProfs

Google Analytics – For Tracking Performance Metrics. Thousands of online businesses use this tool to track website traffic, bounce rate, conversions, and other metrics. You can create a scored quiz, a personality quiz, and other quiz types hassle-free. Add images, presentations, and videos to make your quizzes interactive.

Tools 52
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Creators’ Guide to SEO Success

learnWorlds

Don’t write a website, page, or blog post just for Google’s machines; write it to provide the best possible value for your readers, and you will succeed in attracting the right audience. SEO (Search Engine Optimization) is the process of improving your web pages to increase their visibility when people search for relevant information.

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