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The Content or the LMS? Which Comes First?

Association eLearning

Without content the LMS is an empty cookie jar. Before EITHER the content or LMS is considered, it is important to step back and think: Who am I providing this content for and why do they need it? If you cannot answer either of those questions, then neither content NOR an LMS will help you provide successful educational material.

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How to Use Facebook Ads to Sell Online Courses

LearnDash

One of the most popular platforms for paid advertising and course promotion is Facebook. Meta, Facebook’s parent company, makes the process intuitive so advertisers and creators can get their paid ads live as quickly as possible. Let’s explore why and how you should use Facebook ads to sell your online courses. Carousel ads.

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Getting Started with Online Member Education

Association eLearning

Way back when I was just a marketing minion working in development at a nonprofit, I used to attend workshops and classes that would help me learn more about my industry. I have since moved on, from marketing minion to marketing maven, but have never forgotten the associations that taught me a thing or two. Will I need an LMS?

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How to Promote Online Courses with Facebook

LearnDash

In today’s digital environment, you can reach the right audience using a social media platform like Facebook. As one of the largest social networking sites, Facebook is a great choice for seasoned or new creators trying to promote their first online course. Let’s see why and how you can use Facebook to promote online courses.

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How to Get the Most out of Your LMS Demo

Association eLearning

If you’re in the beginning stages of selecting a learning management system (LMS) for your association, you might be feeling overwhelmed by all the choices and information from various vendors. Most LMS demos are scheduled for 1 hour. Create scenarios to help guide the demo. That’s cool!

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Questions to Ask Client References Before Selecting Your LMS

Association eLearning

Selecting an LMS can be a very involved process. Once you have narrowed the list of vendors that seem to fit your needs, watched demos to see the Learning Management System functionality, and narrowed the field, then comes the reference checking. Is there an integration with an Association Management System?

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Getting the Board behind Online Learning Part 2

Association eLearning

In a previous blog post I shared my tips for making an initial pitch for online learning to your association’s board of directors. Are you ready to move on to the “exploration phase” of your quest to implement online learning at your association? If time permits, arrange for abbreviated demos of your LMS options.