Numbers Don’t Lie: ROI of Corporate Training


Elearning is a great way to positively impact the bottom line of the company, and there are many options available when it comes to formal training. From a business department standpoint, a company can implement training in a variety of areas. elearning training

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Discussing the ASTD Handbook, eLearning, and Published Expertise with Elaine Biech

Web Courseworks

When my copy of the second edition ASTD Handbook arrived at the office this summer, I immediately felt the urge to explore my new resource and see what content made the final cut for an important industry asset. The ASTD Handbook does just that. The ASTD Handbook does this. .

Trending Sources

Talking eLearning ROI

Web Courseworks

Talking eLearning ROI shouldn’t be an intimidating process. If you want to sell eLearning ROI for your grand vision, you need to support your pitch with sensible projections and multi-year estimates to put the financial decision makers at ease.

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Why We Should Stop Talking About ROI in Training


For as long as Return on Investment, or ROI , has been prevalent concept in business, it’s also been a fixture of workplace learning and performance. Here’s a look at the reasons why, and how training and learning in the workplace truly ought to be measured.

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Stop Evaluating Training!

Upside Learning

Proving the effectiveness of training and showing ROI is no walk in the park and still keeps L&D up at night. Kirkpatrick’s evaluation model has long been the holy grail of training effectiveness measurement to businesses.

Why Corporate Training is Broken And How to Fix It

Jay Cross

Why Corporate Training is Broken And How to Fix It. Training is not the same as learning 6. Corporate Training Is Broken 7. Chief Learning Officers know training is not working 7. Managers feel training has scant impact 8. Training is out of sync with the times 11.

What’s REALLY Going On? 6 Truths About Training in 2012

Bottom-Line Performance

At BLP , we have plans to report on top training trends we see emerging in 2013, but we want to first step back and look at what’s happening (and not happening) now. We’ve set all the hype aside to look at what was really happening in the training world in 2012.

15 Stats About Sales Training You Won’t Want to Ignore

KZO Innovations

1) There is a $1 TRILLION global spend on sales training. This leaves millions of employees in need of comprehensive and engaging training that the old “sales school” cannot provide. 3) US companies spend $20 billion yearly on sales training. ASTD). Organizations are clearly focused on training—they’re just failing to see that video does a better job than the traditional model at producing great communicators and problem solvers. . Featured-Blog sales training

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MOOC Analytics: What Corporate Training Can Learn from Big Data

Your Training Edge

What parts of your training program are the most effective? What training units / simulations / assessments / employee actions are most associated with learning? How does training influence the success of your employees and your organization? According to the ASTD 2012 State of the Industry Report, in 2011 U.S. organizations spent more than $156 billion on training, averaging just under $1200 per employee.

ASTD Keynote: “People Lie” Richard Hilleman Electronic Arts #tk10

Learning Visions

This are my liveblogged notes from Thursday, January 28 Keynote at ASTD TechKnowledge 2010 in Las Vegas, NV. Training built out of training in a really structured way. Tags: gam astd gaming Richard Hilleman, the man behind the EA sports brand (Madden football) -- currently focused on EA’s internal university. People Lie… …but their actions don’t. This is the most important trend in video game design. When people lie, they make his job harder). Who is Richard Hilleman?

Should We Change The Language of Training?


For instance, I can’t tell you how often I hear things like: “Executives don’t care about ROI; they care about ROE”. If the CEO calls it training , don’t try to have them re-label it as corporate learning , performance , or something else.

The State of Sales Training in 2012: Top Trends and Takeaways


On December 7, 2011 ESR delivered a webinar presentation on the state of sales training (download the MP3 or PDF—free registration required). It was an hour full of valuable intelligence and insight for sales training companies and sales trainers in corporate L&D organizations.


How Trainers are Holding Themselves Back


Training needs to earn a seat at the table.”. “We We need to show the ROI of training.”. Leaders don’t understand the value of training.”. In many organizations, the value of effective training and performance support programs is not well understood.

MOOCs, Games, and the Brain

Your Training Edge

The training system is broken as well. What’s worse, many companies do not systematically analyze these ROIs, so they really have no idea what they are getting for their training dollars. Games to make training fun.

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The Question Of Why (Not) eLearning On iPads Or Tablets?

Upside Learning

2012 saw the re-emergence of ‘Mobile learning’ or ‘mLearning’ as “new” (ok, not really new) buzzwords in L&D and Training circles around the world. Because it is easily related to immediate business needs and also has a more quantifiable ROI.

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Three Ways That These 70 Rapid E-Learning Tips Will Help You Build Better Courses

Rapid eLearning

3 Simple Ways to Measure the Success of Your E-Learning : Everyone’s yacking about ROI, but here are three practical tips to wow your boss and co-workers. These 3 Tips Can Change Your Compliance E-Learning Forever : Compliance training’s probably one of those things that will make eyes roll.


Vale Don Kirkpatrick

Clark Quinn

He felt that you worked backward from the change you needed, to determine whether the workplace performance was changing, as then to see if that could be attributed to the training, and ultimately to the learner. The numbers have been documented (from a presentation with results from the ASTD Benchmarking Forum) as dropping in implementation from 94% doing level 1, 34% doing level 2, 13% doing level 3, and 3% doing level 4. Last week, Don Kirkpatrick passed away.

Kirkpatrick Revisited | Social Learning Blog

Dashe & Thomson

I said in my last post that Kirkpatrick’s four levels were all about the training itself rather than how the training affects organizations. He suggests evaluation checks throughout the training?skill skill practice, role plays, and training simulations?with to training?to

The Power of Play: How to Use Games for Learning (Free Webinar)

Bottom-Line Performance

She has authored multiple white papers on learning game design and speaks at national conferences such as DevLearn and ASTD International on the power of games for learning. Click here to register.


5 Ways to Demonstrate Your E-Learning Success

Rapid eLearning

That’s a good question, especially in this economy because the training group is usually one of the first groups targeted when an organization needs to make some cuts to the budget. A common solution to meeting business goals is to offer more training.

Tony Bingham #ASTDL20 keynote

Learning Visions

Today I’m at ASTD’s New England Regional Conference: Learning 2.0 These are my live blogged notes from the opening keynote with Tony Bingham, CEO and President of ASTD. Tom Peters says selling is ultimately about getting engaged in your prospect’s culture – it’s about training. Don’t get left behind in lovely Westford, MA. Conference Board research from 2009: CEO challenges “how do we stay afloat?”

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HPT and Social Learning: David Wilkins via Skype #ISPI -Sharing some key points.

ID Reflections

We should! ~@ dwilkinsnh #ISPI #ASTD GenY has a tribe. What is the philosophy in your Enterprise about using ROI, ROA, EVA, etc.? When you suggest/ask the Enterprise for funds for Training - do you look at both First and Life Cycle costs in the ROI forecast?

9 Top eLearning Trends of 2017 from 49 Experts


After a survey with my marketing, sales, and custom training services teams, I can identify what were most frequently identified as 2017 trends. We see a trend to design and deliver training apps for smaller, mobile devices as a compliment to primary learning activities.

Hot Topics in Training

Tony Karrer

Last year, I did Hot Topics in Training - A Crude (but mildly interesting) Analysis where I analyzed the topics at Training 2005 and Training 2006 to determine what topics were emerging and fading. So, I'm doing it again this time based on the topics in Training 2007. One of the reasons I choose the Training conference is that it's not as leading edge as eLearningGuild events, but is a bit more mainstream, corporate than ASTD conferences.

Re-evaluating Evaluation | Social Learning Blog

Dashe & Thomson

Some companies will use “Level 2: Learning” to measure whether the learners have mastered the training course content. The focus is on the training event itself and the follow-up to that event. It doesn’t isolate the training effort.

70:20:10 Learning Framework – Where did those numbers come from ?

Learning Cafe

I’ve trained project management methodology then mentored junior/new PMs while they applied this on projects, and seen how the discussion of their experience has led to a deeper understanding, especially when they are struggling with tailoring to their own project.

5 Ways to Prepare & Be an E-Learning Winner

Rapid eLearning

I’ve been in the training industry for about twenty years. Typically when times are tough, the folks in training are usually the first to be let go. Don’t sit around like a lot of training people do waiting for projects to arrive.

Accelerated Learning: Where Does It Fit In? | Social Learning Blog

Dashe & Thomson

Social Learning Blog Training and Performance Improvement in the Real World Home About Bios Subscribe to RSS Accelerated Learning: Where Does It Fit In? At first I couldn’t think whether I actually applied how training was delivered to these different types of learners.

Show Me the Money: Building a Rock-Solid Business Case for E-Learning


We know it reduces time spent off the job, eliminates costly travel costs to attend instructor-led training, and allows us to learn the same amount of content in a shorter amount of time. Show them the ROI. Which brings us to… Show them the return-on-investment (ROI).


Training - Performance Support - Learning - Best of eLearning Learning

eLearning Learning Posts

Realism also adds credibility to a training course, which is quite important to the busy, cynical, or tired employee. 28 Web Conference Training Tips , July 10, 2009. What’s the ROI of a Screencast? The Disciplines of Modern Enterprise Learning - The ASTD BIG QUESTION for July’09 , July 15, 2009. Training (52). 28 Web Conference Training Tips , July 10, 2009. eLearning Learning Hot List. July 10, 2009 to July 17, 2009. Top Posts.

Corporate University: Avoiding the “Ivory Tower”

Your Training Edge

And this will come in handy when it’s time to prove ROI. As a corporate university leader, you should take the time to make contact with people inside the L&D industry through networks like Linked In, the American Society for Training and Development (ASTD), or the International Society for Performance Improvement (ISPI).

Don Kirkpatrick’s Contribution to Learning & Development

CLO Magazine

dissertation at the University of Wisconsin and needed some good measures to evaluate the impact of a training program for supervisors. By 1959, editors for the predecessor of ASTD’s T&D magazine had heard of his approach and asked him to write an article. Jack Phillips began applying the four levels in the late ’60s and later extended the work by adding ROI as the fifth level. I just saw an announcement that Don will retire from the speaking circuit this year.

Support SHRM’s Bid for Standards

CLO Magazine

For the learning and development profession, the standards break out the expenditures on training and development. Another way to view this is that human capital expenditures and resources spent on training and development do not really matter. CEOs are asking for the ROI on their human capital expenditures. In 2010, ASTD reported that American enterprises spent more than $171 billion just for learning and development, to say nothing of the cost of turnover.


Five Ways to Guarantee Your E-Learning Course is a Success

Rapid eLearning

But I’ve worked on similar projects that didn’t produce results because of the client’s demands and in those cases the client had no problem blaming the training group. What was the cost of training prior to elearning? If not, don’t fight trying to come up with some mystical ROI.

Learning Communities List

Tony Karrer

TrDev - Large, Moderated - Training and Development Discussion Group begun in October 2000. ASTD National - ASTD's LinkedIn group. Learning, Education and Training Professionals Group - a large LinkedIn group for training professionals, including project managers, instructional designers, developers, learning environment engineers, learning officers and classroom trainers.

What's the problem with Kirkpatrick?

Clive on Learning

While acknowledging that Kirkpatrick's four levels of evaluation had proved valuable over more than thirty years in helping to measure instructor-led, content-based 'training' interventions, Sloman felt that a new approach was necessary to support a more self-directed, work-based 'learning' process. ROI was mentioned frequently in the session in the context of Kirkpatrick's model, an association which I don't understand. Not that ROI is in any way a red herring.


Web 2.0 Applications in Learning

Tony Karrer

Last week I presented a session at ASTD TechKnowledge entitled eLearning 2.0 - Applications and Implications. I discussed a bit of these issues in First Thoughts After ASTD Sessions. Method Count Percent Alongside Formal Learning 26 63% Process Information / Training 22 54% Frequently Asked Questions (FAQ) / Support Information 18 44% Commonly used resources, URL's to applications, documentation, Contact Information, etc.

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