Is Multimedia the Most Underrated Tool for Internal Communication?
OCTOBER 26, 2016
The average person only has an eight-second attention span, which means that even the most revolutionary ideas must compete with things like social media and funny cat videos. While it’s true that some might prefer a wall of text, others might respond much better to an audio recording, a live stream, or a video. Instant messages with embedded links, videos, and photos. With the average person streaming 206 videos each month, it’s a huge play for learners’ attention.