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Is Multimedia the Most Underrated Tool for Internal Communication?


The average person only has an eight-second attention span, which means that even the most revolutionary ideas must compete with things like social media and funny cat videos. Offering different types of multimedia means each learner chooses the medium she best connects with, bettering your chance to ignite real change. Instant messages with embedded links, videos, and photos. One of the best ways to utilize multimedia is through video.

The Shift from Static to Multimedia Communication


Ensure a message is received and understood. Create more personalized, human-centric messaging. Grab people’s attention. Emails fail to grab attention in the same way pictures, sounds, motion. And sending multimedia messages periodically to your team can get their creative flows going and will set a tone for your company. Instant messages with embedded links, videos, and photos.

Make the Case for A Multimedia Solution At Your Company


With the average person streaming 206 videos each month, it’s a huge play for learners’ attention. Instant messages with embedded links, videos, and photos. Pictures; sounds; motion will always capture attention in a way that an email never can. Videos help to create a connection between the learner and the information, which is vital if you’re hoping to incite a big change or get an important message across at the office.