eLEARNING: The Struggle for Online Attention
The Logical Blog by IconLogic
APRIL 3, 2018
Whiteboard videos have proven to be especially attention-getting as they allow a story to unfold in front of your eyes on a blank canvas. Scribing brings a message to life through visual metaphors, captivating the viewer and holding attention until the last scene plays out. Mayer established that combining images with a voiceover to be the most effective way of communicating information – 50-75% better, in fact. by Karin Rex, COTP.