It’s All About the Brand, ‘Bout the Brand…
FEBRUARY 18, 2015
Trust me on this. Leadership does not want to hear about Kirkpatrick , Mager , Bloom’s , Maslow , Gagne , or other learning processes or methodology. Take on an attitude from a key organization attribute. Brands are all around us and at a glance we know what they mean and who they represent. They fit naturally and comfortably into our lexicon, instantly recognizable.