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Weighing the Options: Different Schools of Thought

CLO Magazine

The framework for learning evaluation and measurement embraced by most in the industry starts with Kirkpatrick. The framework for learning evaluation and measurement embraced by most in the industry starts with Kirkpatrick. The most important indicator of value, Kirkpatrick said, is return on expectations, or ROE.

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Is this thing on? Tips for measuring course effectiveness and return on investment

Obsidian Learning

The Kirkpatrick four levels of training evaluation. Kirkpatrick and Kirkpatrick (2006) compare it to measuring customer satisfaction and note that when learners are satisfied with training, they are more motivated to learn. Determination of Return On Investment , or ROI. Quality Control (QC). See Level 4 Evaluation example.).

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Evaluating Training – Capturing the Benefits Aspect of ROI

Obsidian Learning

Return on investment (ROI) is a quantification of the relation between the benefits of a program and its costs [benefit-cost ratio (BCR)]. In the L&D world, we are all familiar with Kirkpatrick’s Four Levels of Evaluation. The Phillips ROI Methodology took this model a step further, adding the ROI calculation as a fifth level.

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