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L&D SHOULD THINK LIKE MARKETING – BUT DO WE UNDERSTAND THE DIFFERENCE?

Learnnovators

The similarities are all too obvious: L&D and marketing are both trying to change behavior. By following effective persuasion techniques, marketers convince you to alter your belief and to start a new behavior (or stop an existing one). Just like marketing, L&D also focuses on behavior change (via persuasion).

Market 246
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Changing the Selling Behavior of Your Customer Success Team?

Infopro Learning

Yes, you heard that right – we’re about to dive into the exciting realm of transforming the selling behavior of your customer success team. Customer success can include any of the following: Onboarding and Adoption: Guiding customers through a smooth onboarding process and effective product adoption.

Behavior 221
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A placebo effect?

Clark Quinn

There’s good reason to believe that it isn’t effective. Is it a placebo effect? That is, the belief that information presentation will lead to behavior change is held implicitly. I think it originates from a legacy perspective that we’re logical, and therefore new information will yield impact.

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Use Your E-Learning Course to Change Behavior

LearnDash

Because learners sign up to take courses in French, or to achieve a certification in their professional field, we’re used to thinking about teaching those courses as a way of relaying information. Teaching a course is about helping that information stick. But learning is also a behavior. Changing behavior takes time.

Behavior 313
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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Learning Effectiveness Model, which: Draws upon what we know about behavioral psychology and adult learning. Keeps the consumer of information at the forefront of the UX. Evaluates current offerings and the likelihood learners will achieve the desired behavior change and/or skill needed.

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The Key Components of an Effective Sales Training Program

Infopro Learning

An effective sales training program is not just a checkbox in the L&D leaders manual; it is the lifeblood that nurtures a high-performing sales team. In this blog, we will dissect the core elements that compose an effective sales training program. That’s where an effective sales training program becomes indispensable.

Sales 221
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Fundamentals of An Effective Leadership Development Strategy

Infopro Learning

But it’s not only their leadership skills and capabilities that help them and their teams achieve the desired goals; their success is largely dependent on effective leadership development strategies. Fortunately, there are effective solutions for the same. This is just the tip of the problem.

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Developing a Results Driven Curriculum

A well-designed learning curriculum develops and nurtures skills needed to achieve organizational and business goals with the most effective and engaging set of experiences. This ebook outlines 5 critical steps to develop learning solutions that will help you achieve the most ambitious objectives.

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Agile Microlearning Explained

Learner engagement and retention doesn’t have to be a mystery. Cognitive science theories already supply the answers. Learn how OttoLearn packages them into a single platform you can use to deliver microlearning based reinforcement training, and go beyond completions to focus on outcomes.