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L&D SHOULD THINK LIKE MARKETING – BUT DO WE UNDERSTAND THE DIFFERENCE?

Learnnovators

The similarities are all too obvious: L&D and marketing are both trying to change behavior. By following effective persuasion techniques, marketers convince you to alter your belief and to start a new behavior (or stop an existing one). Just like marketing, L&D also focuses on behavior change (via persuasion).

Market 246
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Use Your E-Learning Course to Change Behavior

LearnDash

Because learners sign up to take courses in French, or to achieve a certification in their professional field, we’re used to thinking about teaching those courses as a way of relaying information. Teaching a course is about helping that information stick. But learning is also a behavior. Changing behavior takes time.

Behavior 313
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Leaders need to address bad employee behavior

KnowledgeCity

Corporate leaders and managers have plenty to focus on, but negative workplace behavioral issues may be the most critical issue to address. Disruptive behavior can negatively affect and disengage employees. When other employees are near these types of behavior, they can mirror it. What issues are we seeing?

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MAGICademy Podcast: The Art and Science of Scenario Design

Experiencing eLearning

We discussed scenario-based learning, strategies to integrate AI, and the effectiveness of scenarios for teaching complex skills. Key points from the podcast Scenario-based learning and branching scenarios can be effective in teaching complex skills that require critical thinking and decision-making.

Podcasts 331
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Developing a Results Driven Curriculum

A well-designed learning curriculum develops and nurtures skills needed to achieve organizational and business goals with the most effective and engaging set of experiences. This ebook outlines 5 critical steps to develop learning solutions that will help you achieve the most ambitious objectives.

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Transforming Life Science Sales through Behavioral Change

PDG

sales coaching Transforming Life Science Sales through Behavioral Change Written By: Sean Frontz December 14, 2023 – 7 min read In my 25+ years working with sales teams, I’ve witnessed firsthand how changing behavior creates a transformative impact. Sales leaders play a crucial role here. Was it fear?

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What Are the Top Behavioral Skills to Include in a Behavior Skills Training?

Unboxed

What Are the Top Behavioral Skills to Include in a Behavior Skills Training? Behavioral skills are becoming a necessary ingredient to any successful team. If behavior skills training isn’t something you’ve thought seriously about, now is an excellent time to start. What Are the Behavioral Skills? Organization.