LearnDash

JUNE 18, 2019

For many online educators, especially those who are starting out on a small budget, the concept of putting money behind an advertisement can feel like a big risk. Here’s another problem: what if you have a number of courses, and want to run a general ad to raise brand awareness ? Here’s how to start.

Market 228

Market eLearning Strategy Online Metrics 228

LifterLMS

MARCH 29, 2022

In this LMScast episode we’ll discuss 17 ideas for how to market your online course and scale with Facebook ads with Liana Ling, hosted by Chris Badgett from LifterLMS. Cut portions of the podcast into short videos to put on Facebook Reels, Instagram Reels, TikTok, and Pinterest. And you can keep that going while you expand into ads.

Social Networks 86

Social Networks Facebook Market Ideas 86

TechSmith Camtasia

JUNE 4, 2018

It’s unlikely that you’ll have that type of budget, but if your company is ready to invest in video marketing, you will have the tools to produce some amazing marketing videos! Over 33,000 people search for green screen help each month, and most people think that it takes complicated software to accomplish this visual effect.

Video 76

Video Effectiveness Create TechSmith 76

Association eLearning

JUNE 20, 2013

Here are 5 creative ways to market your eLearning on a budget: 1. Tips for using gamification to market your eLearning – Create a contest of sorts; it doesn’t have to be anything elaborate and if you don’t have the budget, actual “prizes” are not even necessary. Make a game of it! Who doesn’t like games?

Social Networks 190

Social Networks Budget Market Association LMS 190

Learnnovators

JULY 20, 2015

Learning Light’s qualitative research indicates a change in the nature of how the learning and development or training budget is managed. Budgets are moving from learning and development (L&D) departments to operational departments. In addition, budgets are becoming dynamic and responsive to business needs.

Authoring Tools 170

Authoring Tools Social Networks Virtual Classroom Press 170

LifterLMS

MAY 22, 2019

Lindsay recommends the tool AnswerThePublic that allows you to find what people search for based off of keywords to help you better position your content. It requires a more sizable SEO budget. They’re very busy people, but they can create content for days. It’s not a problem. Lindsay Halsey: All right.

Site 78

Site Course Search Podcasts 78

LifterLMS

AUGUST 14, 2021

Google doesn’t show YouTube when you search for courses, and the higher-end sites like MasterClass work with just the top 0.1% Getting that visibility for courses can be a big challenge for course creators, and Adrian’s platform MadBright aims to solve that problem. So, for example, YouTube has one huge problem, like discoverability.

Course 96

Course Business Authoring Tools YouTube 96