Measurement Efforts Need to Be Better
APRIL 8, 2019
The article cites a few reasons for this such as lack of alignment between measurement process and measurement strategy and a failure to tie learning efforts to business outcomes. The model is a comprehensive but practical approach to address the issues of impact, business results, ROI and optimization for programs. The Impact Optimization Model is focused on linking learning efforts to business outcomes, another challenge cited in the research that Performitiv has addressed.