Corporate Learning Long Tail and Attention Crisis

Tony Karrer

Adler's recent article - Minds on Fire: Open Education, the Long Tail, and Learning 2.0 talks about the implications of the Long Tail on Education. You can also look at getAbstract 's - Abstract on Anderson's The Long Tail. John Seely Brown and Richard P.

Business of Learning

Tony Karrer

While increasing amount of concept work and the pace of change puts a premium on learning, the business of learning faces an incredibly difficult time. In the past few weeks, I've had some really eye-opening conversations about the state of Learning as a Business.

The Future Business of Learning for Suppliers

Performance Learning Productivity

Last month Tony Karrer wrote an very insightful piece on his eLearning Technology blog about the Business of Learning. The business models that sustained publishers from the 18th to the early 21st century are no longer valid.

The power-law distribution (and you)

eFront

There’s an interesting phenomenon in statistics, that, as those things are known to do, also applies to blogging , business , learning , sales , software development and lots of other things besides. An example from the e-learning market might make this concept clearer.

2009 Top Posts and Topics

Tony Karrer

Twitter as Personal Learning and Work Tool Tool Set 2009 Knowledge Work Types LinkedIn Guide for Knowledge Workers SharePoint Using SharePoint SharePoint Examples SharePoint Fear and Loathing by Learning Professionals 12 eLearning Predictions for 2009 Long Tail Long Tail Blogging is Dying? Business of Learning Trends in Learning Side Note – Read Counts I also looked at the top posts according to read counts.

Learning Power Laws

Tony Karrer

Balmer talks about how a reset of economic expectations during the downturn has created an environment that is putting pressure on business to do more with less. Business flux. See eLearning Portal Integration as one example of this.

Listen: Discover Financial Services’ Jon Kaplan on tuition assistance programs and the importance of building trust among your learning team

CLO Magazine

I think Jon is a good example of that, and I think he really takes that humility to heart. Ashley: I’ve definitely learned that CLOs are a very educated group of people which shouldn’t be surprising since they’re in the business of learning and development.

The future of MOOCs

E-Learning Provocateur

As the latest edition of Educause Review indicates, universities are fee-for-service businesses. Content providers will wag the long tail. MOOCs get a bad rap.

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Scope of Learning Responsibility

The Learning Circuits

There was also discussion on my blog around the fact that in corporations there is a limit to what we can do as a training organization (see Corporate Learning Long Tail and Attention Crisis and Long Tail Learning - Size and Shape ).

How to Promote a Serious Game to Learners

Knowledge Guru

We share the example of Knowledge Guru user ExactTarget frequently because of the bang-up job they did when they first launched their MobileConnect Guru game company-wide. Like a well-planned curriculum, a marketing campaign has to have a long tail with plenty of reinforcement.

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How to MOOC: Designing Effective MOOC Training Programs

Your Training Edge

Massive open online courses (MOOCs) are a bit of a chimera – they have the head of instructor-led training, the body of traditional e-learning, and the long tail of social media. For example, hard skills like typing, using spreadsheets, and data analysis may call for a course with extensive video tutorials, exercises, and quantitative practical assessments. data analysis, business writing), and getting feedback from fellow learners (e.g.,

2008 2009

Tony Karrer

for Learning Professionals Ten Predictions for eLearning 2008 Test SCORM Courses with an LMS Request for Proposal (RFP) Samples Training Method Trends Corporate Learning Long Tail and Attention Crisis SCORM Test Web 2.0 37) Training Method Trends (27) Examples of eLearning 2.0 (26)

7 best practices to create corporate training video content

Disprz

Here are 9 smart tips to help you create top-notch learning & training videos: #1 Align all business stakeholders and get the purpose agreed upon. 3 Short or Long? People have short attention spans, and more importantly, extremely busy schedules.

Speaking and Workshop Services

Tony Karrer

Dr. Tony Karrer is an expert on innovative uses of technology that improves human performance and drive business results. Tony educates individuals, businesses and organizations on social media, web 2.0 Here are some examples of types of recent presentations and workshops.

eLearning Startup Opportunities

Tony Karrer

and in Business of Learning , Future of Business of Learning , Future of Learning and the #LCBQ : What will the workplace learning technology look like in 2015 , there are a lot more thoughts around where learning is heading from a business perspective.

Ep9: Up-skilling your workforce to future-proof your organization

Elucidat

6:03 ] Maybe you have other stakeholders who are looking for not only whether or not people learn, but whether or not they could apply the learning in ways that advance the business goals of the organization. For example, most of our work was in new-hire training.

Top 10 eLearning Predictions for 2010

Tony Karrer

Business’s lingering love of bureaucracy, process, and legacy technology has fallen completely out of sync with what people need to do their best. Organizations will need you to shift a it towards Corporate Learning Long Tail and Attention Crisis and Long Tail Learning - Size and Shape.

Trends in Learning

Tony Karrer

And the risk is pretty severe as described in the Business of Learning. In Long Live , I discuss how we are not talking about eliminating instructor-led, but that organizations are looking at alternatives. The whole problem is Long Tail Learning. The Result When you look at Examples of eLearning 2.0 , none of them individually seem all that radical.

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Online Coaching

Tony Karrer

For example, an organization may make a strategic decision to go after a new market. For example, prior to going after a new market, possibly a single individual or a work team is looking at various new markets and trying to figure out what might make sense for the organization. This is why most learning is long tail learning. Catherine Lombardozzi recent post Coaching informal learning sparked something for me around online coaching opportunities.

How Course Creators Can Improve Their Affiliate Marketing Programs with Dustin Howes

LifterLMS

Affiliate programs can be a great way to scale your business, but good affiliates will not sign up to programs unless that program is optimized. There’s this giant long tail that you’re talking about. If you get a … Let’s just take for example a YouTuber.

How Course Creators Get Leads Through Content and Scale Revenue Through Smart Promotions with Marketing Professional Daniel Daines-Hutt

LifterLMS

One strength course creators tend to have that most businesses don’t is the ability to create a lot of rich content. One big challenge with business in the digital ecosystem is the emotional disconnect where your audience can just click away from your content and do something else online.

Leading Learning and New Skills

Clark Quinn

This month on the Learning Circuits Blog - I asked some very leading questions If we have responsibility for informal learning, social learning, eLearning 2.0 , long tail learning , etc. If we really care about improving performance, then we need to recognize the scope of our Learning Responsibility and to broaden ourselves to go from Learning Objectives to Performance Objectives and Business Needs. If not, someone else from another business function will step in.

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Internet culture

Jay Cross's Informal Learning

For example, I have no qualms about walking out of a boring presentation, even if I’ve been sitting in the front row. The long tail : When it comes to learning opportunities, small businesses, esoteric specialists and fast-moving teams traditionally have been short-changed.

Leading Learning and New Skills

Tony Karrer

This month on the Learning Circuits Blog - I asked some very leading questions If we have responsibility for informal learning, social learning, eLearning 2.0 , long tail learning , etc. If we really care about improving performance, then we need to recognize the scope of our Learning Responsibility and to broaden ourselves to go from Learning Objectives to Performance Objectives and Business Needs. If not, someone else from another business function will step in.

Skills 101

Hot Topics in eLearning for 2009

eLearning Learning Posts

I was really struck by the kinds of things emerging this year and some of the interesting examples. SharePoint Examples , December 5, 2008. With all that is going on in terms of long tail learning and the business of learning , not to mention social and informal learning, there’s no surprise that there’s a lot of discussion around changes in design and instructional design as well as lots of discussion about new roles in this new world. Long live ADDIE!

Long Live?

Tony Karrer

Just got through reading - Long Live Instructor-Led Learning - by Saul Carliner, who is a person I know, like and respect. He had me scratching my head about Long Live what? Long Live – is actually an important issue being raised through this discussion that I'll get to below… Let me start with the fact that Saul and his article made no attempt to directly engage with any of the "bloggers" who he so quickly lumps together and dismisses. Long Live? Long Live what?

Marketing Technology Landscape Supergraphic (2017)

Your Training Edge

The above long tail spreading is motivating because it shows a design that we commonly see in open digital platforms: some huge hits and a vast stretch of niche contributions. Oracle, IBM, Adobe, HubSpot, Salesforce, Marketo, Sitecoreetc are the examples of top centralized platforms.