The Missing Metric: Why the Learning Industry Doesn’t Track ROI
DECEMBER 8, 2017
Why is ROI not a commonly used metric for success in learning? When I ask the question of how they measure the success of their programs, ROI (Return on Investment) are three letters that are not often heard. As I have continued to dig deeper into why ROI is not common in the learning space, it is clear the people who serve the learners are not the problem… so then what is it? Is that alone enough to measure ROI? The real data to track ROI is worth the change.