How to Win with Video for Small Businesses
JANUARY 14, 2013
Screencasts can be fantastic marketing content for small businesses—they’re cheap, easy to do and can provide a great return on investment. A brilliant example of this is the WordPress Guide to Small Businesses. Here, using easy-to-follow video tutorials and links to articles and resources, the folks over at Simply Business simplify the daunting process of setting up a website. So what are the benefits of the screencast format?