5 Questions for Making Better Customer Education Content
FEBRUARY 24, 2020
Can you build a successful business without successful customers? And that’s why creating high-quality customer education content that addresses your customers’ needs, pain points, and knowledge gaps matters. Jon Leh, a learning industry analyst, describes the situation this way: “In a world where customer success increasingly determines overall business success, customer education has become an imperative.”. In short, customer success = business success.