Corporate Learning Long Tail and Attention Crisis

Tony Karrer

The average knowledge worker has access to an increasingly large set of information resources and corporate learning is an ever smaller part of this set. Cost is most often not a factor in a knowledge workers decision about the use of information. Information sources will continue to grow exponentially, so Corporate Learning as a traditional publisher will be able to focus on an ever smaller portion of the knowledge worker's needs.

Learned about Learning in 2009

Tony Karrer

Knowledge Work Skills / Work Literacy Having realized in 2007 that there's a very important Knowledge Worker Skill Gap , I felt the need in 2008 to find ways to help knowledge workers and organizations build skills like Leveraging Networks , Network Feedback , Finding Expertise , Using Social Media to Find Answers to Questions , Learning through Conversation and searching, scanning, etc. It’s very powerful stuff and an important extension to my PWLE.

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Informal Learning Technology

Tony Karrer

In his post, he really is looking primarily at the University of Manitoba's Connectivism Course that he designed and delivered with George Siemens to 2200 students in Fall 2008 and you can tell that he's busy thinking about the technology behind the Fall 2009 course. When I look at this from more the PWLE ( Personal WORK and learning environment ) perspective, I find that there are similar functions, but possibly a different mind set.

2008 2009

Tony Karrer

Strategy (15) PWLE Not PLE - Knowledge Work Not Separate from Learning (15) Corporate Social Bookmarking Tools (14) Corporate Learning Long Tail and Attention Crisis (13) Test SCORM Courses with an LMS (13) 90-9-1 Rule aka 1% Rule in Collaborative Environments (13) Social Conference Tools - Expect Poor Results (13) Instruction eLearning 2.0 And because it ties directly to metrics that matter to the business, this will get significant attention during the year.

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