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Corporate Learning Long Tail and Attention Crisis

Tony Karrer

Adler's recent article - Minds on Fire: Open Education, the Long Tail, and Learning 2.0 talks about the implications of the Long Tail on Education. Background If you are not familiar with the concept of the Long Tail, head over to take a look at the Long Tail article on Wikipedia.

Long Tail 111
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So why does your organization want a Learning Experience Platform (LXP)?

From the Coleface

Whilst a well-implemented LXP goes a long way to achieving the last three, I argue that for the rest, the LXP will only solve part of the business problem and in some cases may distract from solving the real problem. It’s ok for L&D to challenge the business to justify that a learning need is real not just perceived.

Long Tail 130
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Case study: How one learning approach at Warner Bros. Discovery delivered career value during a major transformation

CLO Magazine

As the enterprise learning and development function, we must be prepared, flexible, adaptable and globally consistent to support business challenges. Usually, a live session can have a long tail for consumption if designed and appropriately produced to engage learners who access the training as an on-demand option.

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5 AdWords Marketing Tips for Your Online Course

LearnDash

Like running a full-page ad in the yellow pages back in the day, they allow businesses to target customers searching for specific terms. But you should go beyond the obvious keywords such as “online business management course” or “online electrician certification.”. Many businesses don’t target their own branded keywords.

Market 140
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How to Promote Your Online Courses With Google Ads

learnWorlds

Why You Should Use Google Ads in Your Digital Marketing Strategy Business owners all over the world use Google ads in their marketing campaigns. 10 Tips for Creating Google Ads : What You Need to Pay Attention to Google Ads gives you plenty of options to advertise your business.

Google 98
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The future of MOOCs

E-Learning Provocateur

Despite their pedagogical flaws, however, MOOCs provide unprecedented access to quality content for millions of learners. Seeded with content, the cMOOC empowers – read “expects” – the learner to discuss, debate, discover, share and co-create new knowledge with his or her fellow learners.

OER 279
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The future of MOOCs

E-Learning Provocateur

Despite their pedagogical flaws, however, MOOCs provide unprecedented access to quality content for millions of learners. Seeded with content, the cMOOC empowers – read “expects” – the learner to discuss, debate, discover, share and co-create new knowledge with his or her fellow learners.

OER 224