Excellence in Customer Training: A Roche Case Study

Bottom-Line Performance

In markets where the products being sold are highly complex, customer training is essential to help make the sale and retain customers. Sadly, our industry focuses on “corporate learning” that helps the sales rep or the support technician, but neglects the needs of the customer.

The Myth of “Micro-Learning”

Bottom-Line Performance

Sales. Here’s an example of what one team member, Jackie Crofts , recently did with her skill-builder: she produced a fabulous AfterEffects video that we will use as a “product tour” of Knowledge Guru.

Trending Sources

4 Ways Gamification Drives Business Results

Bottom-Line Performance

What’s the value of a more informed sales rep? Without real-life examples, those four buzz phrases sound a whole lot like empty corporate speak. increase in sales for a large restaurant chain. increase in sales while using the tool.

How Does LMS Selection Work? This Case Reveals All

Talented Learning

With 13 years in LMS sales and now nearly 3 years as LMS selection consultants, we’ve been directly involved in $65,000,000 worth of LMS selling and buying. ” The answer is easier to follow if we walk through a real-world example. In this particular case, price and prudence won.

Why a Case Study is the Key to Training Success


Ashley, a sales representative for Big Sales Corp, is going to a dinner event with prospective clients. This is an exaggerated example of a short case study. What is a case study? How can case studies be applied to elearning?

7 Tips for Millennial Sales Training Success

Training Industry

In fact, a few years back I was held captive in a three-day public workshop put on by a well-known, national sales training organization with whom I was partnering. I just couldn’t take one more monotonous minute listening to the trainer drone on as he slogged through a 200-page consultative sales process manual. Sales recruiting is already a daunting task given old stereotypes. Repeat sales messaging often and in different modes.

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3 Training Tips for Winning Sales Conversations

CommLab India

Successful reps tailor their sales conversations to meet the needs of prospects and convey their products’ value proposition in an effective manner. Today, let us look at three best practices of training your sales folk to hold winning conversations with potential customers.

How Games Drive Sales Enablement (Webinar)

Knowledge Guru

This is why so many sales training professionals have started to implement games into their sales enablement programs. Today’s sales trainers are pairing games with mobile reinforcement and microlearning to help sales reps be successful.

Online Product Training for Sales Reps – An E-learning Expert’s Insights

CommLab India

Product knowledge is essential for sales people to make the right pitch. With sales people handling multiple products in the product line, you need to ensure they make the right pitch based on the customer’s requirements. Training sales reps on the functioning and features of products.

Using Games to Improve Product Knowledge

Knowledge Guru

In the case of organizations with a large amount of products to sell, this means making it easier to acquire foundational knowledge. Customer Examples. Case Studies case study knowledge guru product knowledge training

A Range of Options for Scenarios and Storytelling

Experiencing eLearning

Provided Examples. Stories with examples make the abstract concrete. That is a real example from my software training days. Examples are the most passive method of using scenarios and storytelling, but they still work. Case Study with Practice.

Tailoring Sales Training The Right Way


Sales training isn’t an out-of-the-box commodity. Many sales leaders and learning organizations want a customized sales training experience from their third-party providers, whether it be traditional live or some form of virtual.

Learning Transfer: 3 Ways to Incorporate Work Place Realities in E-learning

CommLab India

For example, consider a sales training scenario. A trainer is training sales people on how to handle customer objections. Case studies : Case studies are real-time experiences of organizations. This is better explained with an example.

What Do You Want Learners to DO?


Here are some examples of DOing, as opposed to thinking, action statements: Once you have identified what people need to DO, you may be tempted to start designing learning activities to enable learners to practice the actions you’ve identified. This post is part of the Design Challenge series.

Top 25 Training Topics for Small Business Employees


Everyone in your company, from sales to sanitation should know about and practice good customer care. Appropriate dress can improve safety, efficiency, sales, and customer satisfaction. To train employees on your offerings, focus on stories, especially case studies.

What You Missed at TRYxAPI – ATD ICE


What Nick and the team have put together is a highly usable and useful means to understand not only what xAPI does for businesses — it identifies the open source tools that are freely available for people to use on their own to literally try xAPI in their own organizations with a blueprint for how to replicate those case studies. Two of Riptide’s examples really resonated strongly.

The Science of Remembering: Strategies for Long-Term Retention (Free Webinar)

Bottom-Line Performance

Her session included expanded case studies of clients where we have applied the science of learning and remembering to achieve tangible business results. Case studies from our work with Roche Diagnostics and ExactTarget demonstrate how these learning strategies impact business results.

3 Ways to Kickstart Your Product Launch with Quality Content


But the success of the product ultimately hinges on the effectiveness of the sales team. Therefore, one of the most crucial components to any successful launch is ensuring your sales force is prepared to fire on all cylinders after the product is released. Sales content is the quintessential element that propels sales organizations to drive revenue. For example, maybe your key messaging is better suited as a short video. Sales Enablement

Top 10 Instructional Design Tips for Effective eLearning

CommLab India

We used scenarios in a sales training course which teaches sales reps how to close a sale. View this sample elearning course. Use case studies . Instructional Design (ID) plays a crucial role in designing an engaging and effective e-learning course.

Harnessing Learning Theories for the Mobile Platform: A m-learning perspective


The learners are sent word lists on their mobile devices, with examples of usage in different contexts. For instance, for learners in the medical community, learning through case studies is a common approach.

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Considering E-Learning? Learn from the Successes of Others


For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. Real examples take the abstract and make them concrete and relatable to our own situations.

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8 Ways To Use 360-Degree Online Training Videos In Corporate eLearning

EI Design

For example, the equipment or tools nearby that can help them contain the spill quickly. Instead of just reading about the usage instructions, they’re able to follow along with a visual example. Virtual Reality Case Studies.

Reflections on DevLearn’s xAPI Hyperdrive


So many great examples of the Experience API, literally, “in Practice” on display; here is what’s still sticking with us from what we saw at the Hyperdrive event. Still emanating from DevLearn two weeks ago, the buzz about the Experience API is resonating.

LMS Technology Trends: Why Focus Is The Next Big Thing

Talented Learning

Many vendors get bent out of shape about losing sales opportunities on features and then dedicate too many resources on R&D. Later, I moved into high-end LMS sales for 13 years — specializing in solutions for corporate extended enterprise and associations. Case Studies Galore.

Making the Best Use of Learning Objectives for Training Evaluation

CommLab India

Questions that require learners to summarize the information acquired, assignments that involve classification of cases, elements, events, etc., using established criteria, and problems that require learners to identify examples of concepts or principles.

3 Questions You Should be Asking About Gamification


Over the course of an hour, Karl looked at three original research studies (gathered from over two million data points in Axonify), two case studies ( Toyota Motor Sales and Walmart Logistics ) and one meta-analysis (a study of studies).

Interactivities in Level 2 and Level 3:Limited and Moderate Interactions

CommLab India

For example, if employees need to be trained on any guidelines they need to adhere to, level 2 interactivity would work. It uses examples, non-examples, case studies, and even simple scenarios. It uses examples, non-examples, case studies, and complex scenarios.

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Compelling content hooks you in and won't let go

Clive on Learning

According to a 1997 study by Robin Dunbar at the University of Liverpool, personal stories and gossip make up 65% of our conversations. Here are two of my own examples: The Emperor's New Slide Show : which demonstrates how dangerous Powerpoint can be in the wrong hands.

New survey reveals Top 2017 Corporate Learning Trends


And, if you follow us, you’ll know that we like to feature Don and Carol Leaman, CEO of Axonify , in our first webinar of the year to talk about the survey results and share case studies that highlight these trends in action.

Using storytelling in e-learning: An e-learning strategy


They can be helpful in citing examples for the learner to relate or learn from. This mode of storytelling can be utilized in varied trainings including sales or marketing training and soft skills courses. Stories are often a popular mode of learning in our formative years.

5 Things To Consider When Selecting A Training Provider

Training Industry

As a former financial services executive, HR leader and now, B2B sales trainer, I’ve been involved with corporate training for the best part of two decades. Generic, one-size-fits-all case studies, or role plays from an entirely different industry are still common practices in classrooms across the globe. When selecting, insist that any training provider you select customizes core elements of their training program like case studies, role plays, examples and terminology.

A Conversation with John Deligiannis of mLevel

Kapp Notes

In both cases, I see them as positive developments and trends we are definitely helping drive through our work here at mLevel. Can you give me an example of a how a customer has used mLevel? Deligiannis: Lots of examples!

From Learning to Marketing, One Leader’s Worthwhile Switch

CLO Magazine

For Andrea Grodnitzky, the new chief marketing officer at Richardson Sales Training, her customers are learning leaders at some of the world’s top sales organizations. Our customers are both sales professionals and learning leaders,” she explained. “I’ve