Case Study of Magoosh: How to make a dent in a competitive market?
MARCH 4, 2021
Between 2014 and 2019, the global test prep market grew at a CAGR of 7%. Inspired from an old Persian word for ‘learned’, Magoosh has taken the test prep market by the storm. Their product development strategy, the business model they chose, after-sales value to the learners, .