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How to Create a DIY Green Screen Video Effect

TechSmith Camtasia

This visual effect is often called chroma key compositing or chroma keying. It is a post-production effect that allows video editors to replace backgrounds and insert footage or images into their scenes. Many companies use green screen to produce informative product videos, company updates and more. Marketing Videos.

Video 76
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Social Media Video: Why You Should Use It, Plus 3 Tips for Success

TechSmith Camtasia

One of the most popular ways to use video, however, is on social media — especially Facebook. What logistical items should you keep in mind when posting a video on your company’s Facebook page? Background: Why use video on Facebook? Facebook is the king of all social media platforms.

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B2B Video Guide: 8 Must-Dos (and 2 Don’ts) for Success

TechSmith Camtasia

Check out our webinar below: When it comes to software, each is a longtime user of TechSmith Camtasia , an all-in-one screen recording and video editing tool. Andy Crestodina is a speaker, content marketer, author, and co-founder and Chief Marketing Officer of Orbit Media , a web design and development company. Prefer video?

Video 98
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How To Use Green Screen In Your Marketing Videos

TechSmith Camtasia

This visual effect is often called chroma key compositing or chroma keying. It is a post-production effect that allows video editors to replace backgrounds and insert footage or images into their scenes. Many companies use green screen to produce informative product videos, company updates and more. Marketing Videos.

Market 66
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11 Types of Videos You Can Make Right Now

TechSmith Camtasia

Help your staff understand how a system works or how they can use it more effectively by providing an internal systems training video. Record a quick screencast that you can easily share with members of your team or the entire company. Showing is more effective than telling alone. Technical Support. Looking for inspiration?

Video 75
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5 Reasons Your Company Needs to be Using Video

TechSmith Camtasia

If you have experts retiring or moving on from your company, have them record workflows and best practices so that undocumented processes are not lost. If you’re looking for inspiration, see how Virgin Media is using video to retain knowledge at their company. Apple is a company known for their demos, and they do a fantastic job.

Video 40
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Good Training Is All about the Audience | Kati Ryan

TechSmith Camtasia

The keys to effective learning. There are so many confounding variables that it’s hard to isolate real cause and effect. Kati recommends asking the company for images, access to the company Facebook page, or a brand catalog to weave in those relevant images. Formal or informal doesn’t matter.