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A great business story starts with you

OpenSesame

A company blog. By establishing yourself as the voice of the company, you give the enterprise’s collective expertise a face and a name. A blog is also a great place to post news updates and share press mentions and other platform-building activities. Among the ways to do it: . Reports, whitepapers, and eBooks.

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6 Ways to Encourage Informal Learning in the Workplace

LearnDash

Many of us don’t think of this as learning, because it doesn’t match the kinds of formal learning we recognize from the classroom—lectures, seminars, and organized lessons. Blog about it. We’ve written before about some of the positive side effects of running a blog. Present it.