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10 Search Engine Marketing Basics You Have to Master

DigitalChalk eLearning

Search engine marketing is a little like chess. Many instructional designers and eLearning professionals struggle with the marketing aspects of their online courses and businesses. There is such much to learn before you can successfully market your online courses and increase your course sales.

Search 40
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How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Google Ads will appear not just on the Google search engine but also on other platforms within Google’s Network , like YouTube , YouTube Display Network , and Google Partner websites.

Google 98
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Higher Education SEO Tips Improve Organic Traffic

Think Orion

However, in order to get more eyes on your school, college or university, you need search engine presence. Higher Education SEO is important because it can help your school or university to rank higher in search engine results pages (SERPs), which can lead to increased search engine visibility and more potential students.

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The future of SEO: Hacks to help skyrocket your traffic

learnWorlds

The advice was spot-on – so much so that many digital entrepreneurs and course creators considered themselves lucky to be at the right place and time to get direct feedback from the successful marketer on their questions. Hack #1: Develop a marketing budget. Hack #4: Build personalized experiences to boost conversions.

Help 52
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How to Utilize Retargeting Strategy to Increase Enrollments (Lower CPA)

Think Orion

Marketing in the higher ed industry is tough as there is immense competition. After all, the market worth of the higher ed industry is around $568.2bn. This is why established universities and colleges spend tens of thousands of dollars on online marketing. Retargeting based on what people search.

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7 Smart Tips for Improving Video SEO

Hurix Digital

A 5-year-old start-up, Fintech, was doing it’s best to improve its rankings on the search engine. Fintech decided to use the learnings from the competitor analysis and incorporate a video in their digital marketing strategy. Gradually, they started getting more number of views and their conversion rates doubled! .

Video 40
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7 Smart Tips for Improving Video SEO

Hurix Digital

A 5-year-old start-up, Fintech, was doing it’s best to improve its rankings on the search engine. Fintech decided to use the learnings from the competitor analysis and incorporate a video in their digital marketing strategy. Gradually, they started getting more number of views and their conversion rates doubled! .

Video 40