article thumbnail

How to get everyone to write like Ernest Hemingway

Making Change

And by using “we” and “you,” we made clear that we’re human beings in a conversation, not robots issuing edicts. Use strong verbs instead of wimpy “is.” ” Using the reading ease score and keeping the conversation focused on magazines read by adults avoids these issues.

Wimpy 184
article thumbnail

How to Write the Perfect Learning Objective

OpenSesame

And clients don’t want wimpy objectives. Wimpy objectives use what are considered to be weak verbs. Now, before I share with you my rule for writing a solid learning objective, I want to have a quick sidebar conversation about the term “learning objectives”. What’s the program objective?” But there’s a better way.