Why Retention Is the Achilles’ Heel of Your Sales Kickoff (and What to Do About It)
Inkling
MARCH 17, 2016
Research shows frequent, two-way communication is a critical component in aligning sales with strategy ; a good kickoff is the cornerstone of that communication. People interact with text in different ways: most will search for the information they need only when they need it, or scan certain sections for relevant tidbits.
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